Global Partner Marketing Programs Lead

Qualtrics; Chicago (IL); Hybrid; USD 95,000 - 115,000; Full time

Benefits offered by this job

Qualtrics Experience Program

Worldwide community

Open, collaborative workspace

Inclusive culture

Job summary

Qualtrics is seeking an operational, detail-oriented Partner Marketing Programs Lead to own global partner marketing programs and drive the operational backbone of our ecosystem. You will ensure seamless program administration across programs and systems, delivering reliable data insights and scalable processes.

This role focuses on MDF, sponsorship operations for XM Conference, and Customer Value Stories, while collaborating with global teams and partners.

Qualifications

• 4-6+ years of hands-on partner marketing, marketing operations, partner operations, or project management in a B2B environment.
• Experience supporting or administering partner programs (MDF, partner portals, enablement platforms).
• Experience with marketing intake systems, survey software (preferably Qualtrics), and enablement tools (e.g., PRM, Highspot).
• Strong organizational and analytical skills with reporting inputs via Salesforce, Google Sheets, Tableau, and Google Slides.
• Proven track record of multi-channel communications (newsletters, webinars, content calendars).
• Bachelor’s degree in marketing, business, communications, or equivalent.
• Ability to support global calls across time zones and travel up to 10%.

Responsibilities

• Own end-to-end MDF program: workflows, approvals, governance, fund allocation, and ROI reporting.
• Lead global sponsorship operations for events, including XM Conference asset fulfillment and partner integration.
• Own Customer Value Stories program end-to-end from intake to publication.
• Drive global partner communications strategy, newsletters, webinars, and calendar.
• Maintain content in Partner Marketing Central and ensure access to collateral and enablement tools.
• Design, deploy, and analyze feedback mechanisms using Qualtrics survey tools for insights.
• Assist in data gathering and analytics for weekly updates, Pipeline Council, and QBRs.

Skills

Partner marketing

Marketing operations

Project management

Salesforce

Tableau

Highspot

Google Sheets

Google Slides

PRM

Multi-channel communications

Education

Bachelor's degree in marketing, business, communications, or equivalent

Tools

Salesforce

Google Sheets

Tableau

Google Slides

Highspot

PRM

Job description

Qualtrics is seeking an operational, detail-oriented Partner Marketing Programs Lead to own global partner marketing programs and drive the operational backbone of our ecosystem. You will ensure seamless program administration across programs and systems, delivering reliable data insights and scalable processes.

This role focuses on MDF, sponsorship operations for XM Conference, and Customer Value Stories, while collaborating with global teams and partners.