Global Marketing Campaigns Specialist

TSI Incorporated; Saint Paul (MN); Sur place; USD 72 000 - 79 000; Plein temps

Avantages offerts par ce poste

Health Insurance

401(k) with company match

Paid Time Off

Professional development opportunities

Résumé du poste

TSI Incorporated is seeking a Marketing Communications Specialist II to plan and execute campaigns that promote our technically complex products. You will craft messaging, coordinate launches, and manage budgets across global teams.

You will work with product marketing to develop materials, optimize our website, and leverage automation and AI tools to drive engagement. A bachelor’s degree and several years of experience in corporate marketing are required.

Qualifications

• Bachelor’s degree in communications, journalism, or related field.
• 3+ years of experience in corporate marketing communications marketing technical products.
• Experience with Microsoft Office Suite or related spreadsheet and presentation software.
• Excellent writing, editing and communications skills.
• Strong attention to detail.
• Excellent organizational skills and ability to manage varied and simultaneous projects.
• Results-oriented and metrics-driven.
• Ability to work collaboratively and effectively with other teams within the organization.
• Highly motivated self-starter who takes initiative with minimal supervision.

Responsabilités

• Plan, develop, coordinate, and monitor marketing campaigns and product launches for assigned product lines; lead budget planning.
• Develop positioning, messaging and copy for marketing materials (emails, press releases, newsletters, data sheets, brochures).
• Interface with product marketing to transition products from development to launch; partner on launch plans.
• Lead evaluation of existing marketing materials; create new promotional materials; identify advertising opportunities and place ads.
• Work with Business Directors and Product Managers to determine budgets by product line; provide recommendations and maintain budgets.
• Manage tradeshow presence; plan booth designs, layouts, and materials.
• Maintain the company website including SEO, AIO, organic searches, sponsorships, and copy.
• Collaborate with graphic designers to ensure brand consistency across communications.
• Utilize marketing automation and AI tools to advance campaigns via nurturing, email, and targeted messaging.

Connaissances

Writing & editing

Attention to detail

Organization

Project management

Collaboration

Metrics-driven

Self-starter

Results-oriented

Formation

Bachelor's degree in communications, journalism, or related field

Outils

Microsoft Office Suite

WordPress

HubSpot

Salesforce

SAP

JD Edwards

Oracle

AI tools (ChatGPT, Claude, Gemini, Copilot)

Description du poste

TSI Incorporated is seeking a Marketing Communications Specialist II to plan and execute campaigns that promote our technically complex products. You will craft messaging, coordinate launches, and manage budgets across global teams.

You will work with product marketing to develop materials, optimize our website, and leverage automation and AI tools to drive engagement. A bachelor’s degree and several years of experience in corporate marketing are required.