Global Head of Paid Media & AI-Driven Growth

Okta; Bellevue (WA); On-site; USD 269,000 - 369,000; Full time

Job summary

Okta is seeking a visionary Senior Director of Paid Media to lead Global Paid Media and Performance Marketing in a fast-paced marketing ecosystem. You will define how we use paid investments across the buyer journey, while building the operating model, measurement capabilities, and team to scale globally.

The role blends technology, data science, and creative storytelling, with enterprise ABM and developer growth.

Qualifications

• 12-15+ years of experience in Paid Media and Digital Growth Marketing.
• 8+ years of people management, leading distributed global teams.
• Proven ability to align paid media with enterprise revenue goals.

Responsibilities

• Define and execute multi-year global paid media strategy across multiple channels.
• Lead and scale a global media organization with regional teams (AMER, EMEA, APJ).
• Establish a disciplined operating model for evaluating channel performance and investment decisions.
• Partner with C-suite to translate media outcomes into revenue and CAC/LTV impact.
• Champion AI methodologies to drive modern, scalable demand generation.

Skills

Paid Media

Digital Growth

B2B SaaS

Executive Communication

ABM

Developer Acquisition

Tools

Salesforce

Looker

Tableau

Job description

Okta is seeking a visionary Senior Director of Paid Media to lead Global Paid Media and Performance Marketing in a fast-paced marketing ecosystem. You will define how we use paid investments across the buyer journey, while building the operating model, measurement capabilities, and team to scale globally.

The role blends technology, data science, and creative storytelling, with enterprise ABM and developer growth.