Global GTM Strategy & Ops Director

Crocs; Broomfield (CO); On-site; USD 165,000 - 175,000; Full time

Benefits offered by this job

Company incentive program

Medical, dental, and vision coverage

401k with company match

Job summary

Crocs, Inc. is seeking a Director, GTM Strategy & Operations to lead operational excellence in go-to-market governance and cross-functional rhythms across our global organization.

You will own the GTM calendar, milestones, and tools, and drive cross-functional execution with Marketing, Product, Creative, and Regional leads to ensure timely, high-quality delivery. You will refine GTM frameworks, present status updates, and coordinate seasonal kickoffs and regional shares.

Qualifications

• Requires 10+ years of go-to-market, product or marketing operations experience.
• Strong ability to drive cross-functional execution and deliver on time with quality.
• Deep understanding of end-to-end GTM processes, milestones and deliverables.

Responsibilities

• Owns operational excellence of GTM governance and cross-functional rhythms.
• Own and update the global GTM calendar with milestones and cross-functional checkpoints.
• Creates and evolves GTM milestones, RACI, and tools.
• Review and refine GTM frameworks and templates (pitch decks, playbooks, readiness scorecards).
• Communicate clear GTM status updates, readiness recaps, and alerts to stakeholders.
• Lead regular syncs with Marketing, Product, Creative, and Regional GTM leads.
• Accountable for calendar, milestone planning, presentation, and cross-functional alignment.
• Coordinate global GTM operating rhythms (seasonal kickoffs, cross-regional share outs).
• Build and maintain milestone workbacks (kickoffs, regional engagement, market launch, readiness, insights).

Skills

Cross-functional execution

GTM process understanding

GTM tools & systems

Strong communication

Operational planning

Education

BS/BA in business or related field

Job description

Crocs, Inc. is seeking a Director, GTM Strategy & Operations to lead operational excellence in go-to-market governance and cross-functional rhythms across our global organization.

You will own the GTM calendar, milestones, and tools, and drive cross-functional execution with Marketing, Product, Creative, and Regional leads to ensure timely, high-quality delivery. You will refine GTM frameworks, present status updates, and coordinate seasonal kickoffs and regional shares.