Global Director of Product Marketing & Growth

SportsTechJobs; Irvine (CA); Vor Ort; USD 187.000 - 253.000; Vollzeit

Benefits dieser Stelle

Medical, Dental, Vision & Disability保险

401(k)

Maternity & Parental Leave

Flexible PTO

Amazon Employee Discount

Zusammenfassung

Twitch in Irvine, CA is seeking a Director, Head of Product Marketing to build and scale its global PMM function from the ground up. Reporting to the CMO, you will define the creator value proposition and align marketing with Product, Engineering and Data Science to drive lifecycle adoption and creator economics.

You will establish a proactive marketing engine that treats product features as native platform capabilities, translating complex roadmaps into clear narratives for creators and viewers

Qualifikationen

• 10+ years in high-growth consumer tech or two-sided marketplaces.
• 5+ years leading and scaling cross-functional product marketing teams.
• Strong empathy for creators, communities, and subcultures.

Aufgaben

• Architect the global PMM discipline and scale the team.
• Translate creator value narratives from complex roadmaps.
• Partner with Product, Design, and Engineering leadership to solve platform challenges.
• Bridge product features to partnerships and BD for growth.
• Champion data-backed market insights to guide strategy.

Jobbeschreibung

Twitch in Irvine, CA is seeking a Director, Head of Product Marketing to build and scale its global PMM function from the ground up. Reporting to the CMO, you will define the creator value proposition and align marketing with Product, Engineering and Data Science to drive lifecycle adoption and creator economics.

You will establish a proactive marketing engine that treats product features as native platform capabilities, translating complex roadmaps into clear narratives for creators and viewers