Global Creative Director — Brand Strategy & Innovation

Twitch; Seattle (WA); Hybrid; USD 185,000 - 275,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

Disability Insurance

401(k) Plan

Parental Leave

Flexible PTO

Amazon Employee Discount

Job summary

Twitch is seeking a Director, Head of Creative to shape and scale our global creative strategy while leading a high-performing team. You will partner with cross-functional leaders to deliver community-focused brand experiences and maintain brand consistency across markets.

Reporting to the CMO, you will drive innovation, optimize creative operations with scalable, AI-assisted processes, and champion inclusive leadership to elevate the brand for a diverse audience of streamers and viewers.

Qualifications

• 10+ years in creative leadership and managing teams of managers.
• Ability to design and execute team structures and strategies that meet objectives.
• Exceptional ability to present complex concepts to executive audiences.
• Proven track record of managing global brand standards and agency relationships.
• Data-driven mindset using performance insights to inform decisions.
• Bachelor's degree in design-related field or equivalent.
• Portfolio demonstrating strategic leadership and campaign impact.

Responsibilities

• Build and mentor a high-performing creative team with psychological safety and inclusivity.
• Drive creative strategy and align with cross-functional partners toward long-term vision.
• Maintain global brand identity across markets for consistency.
• Lead external agencies to deliver creative excellence on tight timelines.
• Influence senior leaders with data-driven storytelling to gain alignment.
• Champion innovation by tracking industry trends and new tech.

Skills

Leadership experience

Strategic vision

Communication skills

Global brand management

Data-driven mindset

Portfolio

Education

Bachelor's degree in design-related field

Job description

Twitch is seeking a Director, Head of Creative to shape and scale our global creative strategy while leading a high-performing team. You will partner with cross-functional leaders to deliver community-focused brand experiences and maintain brand consistency across markets.

Reporting to the CMO, you will drive innovation, optimize creative operations with scalable, AI-assisted processes, and champion inclusive leadership to elevate the brand for a diverse audience of streamers and viewers.