Global Director of Digital Adoption & Enablement

Lincoln Electric; Euclid (OH); Hybrid; USD 140,000 - 200,000; Full time

Job summary

Lincoln Electric seeks a Senior Director of Digital Adoption & Enablement to drive enterprise-wide adoption of digital initiatives across a global manufacturing organization.

You will define end-to-end organizational change management and embed adoption into program planning and governance, partnering with executives, IT, HR, and transformation leaders to translate digital investments into sustained business outcomes.

Qualifications

• 15+ years leading large-scale change, adoption, or transformation initiatives.
• Experience operating in global, matrixed organizations.

Responsibilities

• Define and lead the end-to-end OCM strategy for digital transformation, embedding change management into program planning and execution from inception through stabilization.
• Drive the enterprise digital adoption and enablement strategy across multiple, concurrent transformation initiatives.
• Partner with executive sponsors and program leaders to align adoption priorities with business objectives and value realization targets.
• Serve as a trusted advisor to senior leadership on workforce readiness, adoption risks, and mitigation strategies.
• Establish and institutionalize scalable, enterprise-wide standards for adoption and enablement across regions and functions.
• Lead comprehensive impact assessments across workforce, processes, and ways of working; translate findings into actionable adoption plans.
• Design and execute role-based change and adoption plans, including communications, training, leadership actions, and reinforcement mechanisms.
• Embed adoption, readiness, and impact actions into program governance, milestones, deployment plans, and release cycles.
• Establish and maintain a disciplined change governance rhythm with program leadership to actively manage impacts, sequencing, dependencies, and adoption risks.
• Proactively identify, raise, and mitigate adoption risks that may impact delivery timelines or business outcomes.
• Design and deploy targeted interventions for at-risk groups (e.g., leader coaching, toolkits, floor support, super-user mobilization).
• Drive leadership alignment on what’s changing, why it matters, what good looks like, and the required behavior changes.
• Facilitate readiness checkpoints, decision forums, and leadership alignment sessions to ensure clarity, accountability, and forward momentum.
• Build, activate, and sustain a network of change champions, super users, and trainers to accelerate adoption and create real-time field feedback loops.
• Equip leaders and advocates with clear messaging, tools, and expectations to reinforce adoption and sustain behavior change.
• Establish and act on feedback mechanisms to continuously refine adoption strategies and address field realities.
• Establish enterprise standards, templates, and playbooks for digital change management, communications, training, and adoption planning.
• Build and govern a scalable content library with defined update processes tied to system enhancements, process changes, and release management.
• Drive consistency in adoption execution across workstreams while enabling scalability and reuse.
• Serve as the primary adoption and enablement partner to platform owners, process owners, and digital product teams.
• Balance enterprise consistency with regional and functional needs while maintaining alignment to global standards.
• Translate complex technical changes into clear business impacts and required actions.
• Influence outcomes and drive alignment in a highly matrixed environment without direct authority.

Job description

Lincoln Electric seeks a Senior Director of Digital Adoption & Enablement to drive enterprise-wide adoption of digital initiatives across a global manufacturing organization.

You will define end-to-end organizational change management and embed adoption into program planning and governance, partnering with executives, IT, HR, and transformation leaders to translate digital investments into sustained business outcomes.