Global Commerce Media Director

Publicis Groupe ANZ

New York (NY)

On-site

USD 129,000 - 165,000

Full time

4 days ago
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Job summary

Publicis Groupe ANZ is seeking a Director of Commerce Media to lead thought leadership and shape holistic commerce strategies for a global CPG brand, focusing on dairy portfolios. You will partner with clients and agency teams to drive growth across eCommerce and omni-channel Retail Media platforms including Walmart, Amazon, Target, Instacart, Kroger and more.

You will manage a growing eCommerce team, oversee activation, data delivery, budgeting, and client relationships to hit revenue and

Qualifications

  • 6-8 years of media planning and buying experience, with at least 3-4 years in digital commerce.
  • In-depth knowledge of the retail commerce landscape is critical.
  • Knowledge of activation & optimization techniques across Retailer Media & eCommerce platforms is a must.
  • 3-5 years of people managing experience.
  • Demonstrated critical thinking & problem-solving abilities.
  • Solid verbal & written communication skills – you’re poised, precise, and above all, kind when engaging with others.
  • Ability to work successfully with teams on multiple projects under tight deadlines.
  • Desire to work in an industry which is constantly evolving & presenting new & unique challenges.
  • Able to package, merchandise, and sell in concepts and new opportunities.
  • Strategic thinking and able to see the bigger picture.

Responsibilities

  • Manage growing eCommerce team in the planning and activation of campaigns across retail commerce space, including Walmart, Amazon, Target, Instacart, Kroger, Ahold, etc. and platforms such as Skai, Pavue, Profitero, The Trade Desk, Criteo.
  • Responsible for ongoing thought leadership and opportunities that will drive client business results.
  • Key lead for client relationship, responsible for team oversight and ensuring performance is meeting client’s goals.
  • Works closely with key retail partners to maintain optimal working relationship, and collaborates on new ways to drive client’s business at that retailer.
  • Responsible for and attending larger Business reviews (QBRs, Annual Planning, etc.) and owns process of working with team to consolidate and uplevel data delivery.
  • Actively contribute to account strategy, including annual budget development, KPIs, partner selection, new tactics, and tracking industry developments and recommending new.
  • Responsible for overall activation strategy and driving best in-class ways of working.
  • Billing and finance ownership including budget tracking, billing, team adheres to pacing and operations.
  • Connected to inter-Publicis Groupe Commerce Practice, and responsible for distributing Groupe-level POVs, Industry materials, etc.
  • Work to sell through proprietary Commerce tools and tech.
  • Support in any new business pitches and related work as required.
  • Understanding of all relevant tools for reporting, analytics, and competitive analysis.
  • Responsible for managing and coaching a team of 4+ varying levels below them.

Skills

Ecommerce landscape
Media planning & buying
People management
Strategic thinking
Communication skills
Deadline management

Tools

Amazon
Walmart Connect
Kroger
Instacart
Pavue
Profitero

Job description

Publicis Groupe ANZ is seeking a Director of Commerce Media to lead thought leadership and shape holistic commerce strategies for a global CPG brand, focusing on dairy portfolios. You will partner with clients and agency teams to drive growth across eCommerce and omni-channel Retail Media platforms including Walmart, Amazon, Target, Instacart, Kroger and more.

You will manage a growing eCommerce team, oversee activation, data delivery, budgeting, and client relationships to hit revenue and

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