Global Brand Marketing Manager, Integrated Campaigns

Visa; San Francisco (CA); On-site; USD 130,000 - 170,000; Full time

Job summary

Visa is seeking a Manager, Global Brand Integrated Marketing to join the Global Brand Integrated Marketing team in San Francisco. The role focuses on translating strategic brand priorities into actionable, worldwide go-to-market plans and cross-functional roadmaps.

The ideal candidate will manage complex, globally led programs across sports, entertainment, and culture, partnering with Brand, Sponsorship, Media, and regional teams to deliver impact at scale.

Qualifications

• Seasoned integrated marketer with ability to translate business and brand priorities into go-to-market plans.
• Experience aligning global and regional teams to deliver cohesive programs.
• Strong ability to synthesize input from multiple stakeholders and drive execution.

Responsibilities

• Develop integrated marketing strategies and plans for priority global brand initiatives.
• Coordinate multi-regional initiatives and connect global strategy to regional execution.
• Partner with cross-functional leads to build clear go-to-market plans and activation needs.
• Establish measurement frameworks to assess platform impact and audience engagement.

Skills

Integrated marketing

Strategic planning

Cross-functional collaboration

Stakeholder management

Job description

Visa is seeking a Manager, Global Brand Integrated Marketing to join the Global Brand Integrated Marketing team in San Francisco. The role focuses on translating strategic brand priorities into actionable, worldwide go-to-market plans and cross-functional roadmaps.

The ideal candidate will manage complex, globally led programs across sports, entertainment, and culture, partnering with Brand, Sponsorship, Media, and regional teams to deliver impact at scale.