Global B2B Content Marketing Specialist

OMP Belgium; United States; Sur place; USD 70 000 - 110 000; Plein temps

Résumé du poste

OMP Belgium seeks a Global Content Marketing Specialist to create and coordinate B2B content supporting enterprise software marketing across industries and regions. You turn complex supply chain and software insights into clear stories for web, email, social, campaigns, webinars, and events.

You will publish, repurpose, and optimize assets across channels, ensuring accuracy, relevance, and on-message delivery for global audiences.

Qualifications

• Experience creating B2B content across formats and channels.
• Ability to translate industry challenges into compelling content.
• Strong collaboration with stakeholders worldwide.

Responsabilités

• Create high-quality B2B content across formats and channels: e-books, articles, web copy, emails, social posts, campaigns, events, scripts, press releases.
• Develop industry-tailored content for target industries and translate challenges into assets for each market.
• Create customer stories from opportunity to publication: interview customers and experts, coordinate case studies and webinars.
• Coordinate inputs and approvals across industry experts, commercial and product teams, SMEs, external suppliers, and leadership.
• Publish, repurpose, and optimize content across channels with SEO and brand messaging.
• Apply and advance AI content capabilities, test and improve Claude-based skills to speed up writing.

Connaissances

B2B content creation

Content strategy

Stakeholder coordination

SEO & channel optimization

AI content tooling (Claude)

Description du poste

As a Global Content Marketing Specialist, you create and coordinate B2B content supporting OMP's enterprise software marketing across industries and regions. You turn complex supply chain and software insights into clear, compelling stories for every format and channel, from web, email, and social to campaigns, webinars, and events. Working with stakeholders worldwide, you keep content accurate, on message, and relevant for diverse global audiences.

You are responsible for:

1. Creating high-quality B2B content across formats and channels: thought leadership, e-books, articles, web copy, campaign assets, emails, social posts, event content, scripts, and press releases.
2. Developing industry-tailored content designed for our target industries. Translating industry challenges, audience needs, and supply chain topics into assets that land with each market.
3. Developing customer stories from first opportunity to publication: finding the story angle, interviewing customers and experts, and coordinating case studies, testimonials, webinars, and press releases.
4. Coordinating inputs and approvals across industry experts, commercial and product teams, SMEs, external suppliers, and higher management, so every asset is accurate, relevant, and signed off on time.
5. Publishing, repurposing, and optimizing content across channels, applying SEO, brand messaging, and channel best practices to get more out of every asset.
6. Using and advancing OMP's AI content capabilities, especially our Claude-based skills: applying them in your daily work, then helping test, improve, and expand them so the team writes better content faster.