Generative AI Account Executive (Mid‑Market)

Fal.ai Inc.; San Francisco (CA); On-site; USD 160,000 - 230,000; Full time

Benefits offered by this job

Visa sponsorship

Relocation assistance

Health, dental, and vision insurance (

Competitive salary and equity

Learning and growth opportunities

Downtown San Francisco office

Job summary

fal is redefining the Generative Media stack and seeking a Commercial (Mid-Market) Account Executive to drive revenue and adoption of our AI infrastructure. You will prospect, qualify, and close deals while partnering with studios and AI teams to unlock value for customers across industries.

You will own the sales cycle from discovery to executive alignment, delivering business outcomes and building lasting relationships. This role offers growth and equity in a fast-moving AI company.

Qualifications

• Experience closing deals in a mid-market environment.
• Proven track record of meeting or exceeding revenue targets.
• Strong written and verbal communication across multiple stakeholders.
• Able to translate technical capabilities into business outcomes.

Responsibilities

• Prospect mid-market accounts to generate qualified opportunities and pipeline.
• Leverage marketing and outbound efforts to create demand for fal Generative Media infrastructure.
• Partner with studios, AI teams, and developers to identify adoption opportunities.
• Lead discovery, product demos, and executive alignment to drive outcomes.
• Develop deep expertise in fal's platform and its value across industries.
• Forecast and manage pipeline using MEDDPICC and Command of the Message.
• Collaborate with marketing, product, and engineering to surface insights and influence GTM strategy.
• Adapt and innovate in a fast-changing market to meet customer needs.

Skills

Closing sales

Mid-market focus

Forecasting

stakeholder management

Tools

Salesforce

Outreach

Gong

Clari

Apollo

fal Console

Job description

fal is redefining the Generative Media stack and seeking a Commercial (Mid-Market) Account Executive to drive revenue and adoption of our AI infrastructure. You will prospect, qualify, and close deals while partnering with studios and AI teams to unlock value for customers across industries.

You will own the sales cycle from discovery to executive alignment, delivering business outcomes and building lasting relationships. This role offers growth and equity in a fast-moving AI company.