General Sales Manager

Valley Subaru of Longmont; Longmont (CO); On-site; USD 120,000 - 160,000; Full time

Job summary

Valley Subaru of Longmont is seeking a dynamic General Sales Manager to oversee all sales operations and drive results while developing the skills of the sales team. Ideal candidates have prior GSM experience in a retail environment, preferably automotive, with a proven track record of sales leadership.

This role emphasizes coaching, showroom leadership, CRM management, and collaboration with service to ensure a seamless customer experience and strong profitability for the dealership and OEM

Qualifications

• Minimum two years of GSM experience overseeing all variable operations.
• Proven history of building and training a sales team with strong CSI.
• Experience leading showroom and internet traffic generation.
• Experience supervising desk managers and improving F&I income.
• BDC department experience is a plus.

Responsibilities

• Coach sales team on closing skills and profitability.
• Lead showroom activities and deepen product knowledge.
• Analyze customer satisfaction scores to identify improvements.
• Hire, motivate, and monitor New/Used, Internet Sales, Finance, and Service.
• Run daily/weekly sales training meetings.
• Mentor reps on standard performance improvement methods.
• Ensure CRM follow-up with prospective buyers.
• Set up delivery procedures and monitor execution.
• Introduce service during delivery and schedule first service.
• Aim to meet monthly/annual dealership, OEM, and expense goals.

Skills

GSM leadership

Sales management

Team training

CRM leadership

SEO/SEM

BDC supervision

Dealership ops

Job description

About this job:Are you an energetic, experienced sales professional in the Automotive industry? The General Sales Manager will oversee all sales operations and be responsible for ultimately driving results and developing their people's skill sets further. An ideal candidate will be in a current position of Sales management in a retail/public facing format; preferably automotive, but not that is not required with an appropriate track record of sales & management success in other industries.

Responsibilities

• Coach sales team on proper closing techniques through training and active participation, and lead profitability of your teams.
• Lead all showroom activities and maintain an experienced level of product knowledge.
• Ensure high Customer Satisfaction scores and analyze these metrics to isolate areas for improvement.
• Hire, motivate, and monitor the performance of New and Used team, Internet Sales, Finance Managers and Service Drive Sales.
• Conduct daily and weekly sales training meetings for Sales and Product Specialists.
• Mentor new and experienced sales reps on standard methodologies for improving performance.
• Ensure proper follow up of all prospective buyers by developing, implementing, and monitoring a CRM system.
• Establish delivery procedures and monitor performance and execution.
• Guarantee delivery includes an introduction to the service department and scheduling of the first service appointment.
• Achieve forecasted goals and objectives for dealership and OEM sales, gross, and key expenses on a monthly and annual basis.

Qualifications

• Minimum two years of GSM experience with responsibility for the entire variable operation of a successful dealership
• Possess successful history of building and training a sales team, strong CSI scores and above average gross and net departmental profits
• Strong background in building showroom and internet traffic, SEO and SEM, direct mail and other traditional media
• Extensive background in leading a BDC department
• Some experience in Used Vehicle purchasing, merchandising and marketing
• Expertise in supervising the everyday efforts of desk managers and improving F/I income through mentorship and training

Our Goal atWeibel Auto Groupis to create an exceptional environment for our customers and employees for the continual well-being and growth of everyone involved. We are all working together to build a stronger and better dealership and community in which to work and live. By working together in a spirit of cooperation and teamwork, our dealership will be unsurpassed for its quality, integrity, and service.

We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.