General Manager

Dairy Queen; La Crosse (WI); On-site; USD 52,000 - 76,000; Full time

Benefits offered by this job

Health coverage (medical, dental, and

Flexible spending accounts

Voluntary insurance options

Food and shoe discounts

Identity theft protection

Daily pay

Tuition reimbursement

Anniversary recognition

Employee referral program

Bereavement leave

Job summary

Dairy Queen is seeking a General Manager to lead store operations, drive profitability, and uphold brand standards. You will recruit and develop a high-performing team, ensure exceptional customer experience, and manage daily store performance in a dynamic environment.

This salaried leadership role requires 50 hours per week on average and demands strong English communication, P&L ownership, and a commitment to policy compliance and quality service.

Qualifications

• 3+ years of GM or similar role in food service leadership.
• Experience managing P&L, inventory, labor and scheduling.
• High school diploma or GED.
• Must be 18+ and have a valid driver’s license.
• Background and motor vehicle record check required.
• Food Handler’s Permit and/or ServSafe Certification where required.
• Flexible availability including evenings, weekends and holidays.
• Ability to communicate effectively in English.

Responsibilities

• Provide leadership and direction for successful operation, growth and profitability.
• Maximize sales and profitability through systems and processes.
• Recruit, hire, train, coach, develop and retain a top-performing team.
• Ensure compliance with policies, standards, and laws.
• Maintain guest experience through quality, service and cleanliness.
• Commit to a 50-hour workweek (subject to business needs).

Skills

Leadership

P&L management

Labor scheduling

Communication (English)

Food safety knowledge

Education

High school diploma or GED

Job description

Position Overview

The Dairy Queen General Manager is the ultimate leader of their store and has last line accountability for the successful operation, growth, and profitability of their Dairy Queen location. The General Manager provides leadership and direction to ensure the restaurant operates in accordance with all established policies, procedures, standards, Company values, and applicable federal, state, and local laws. The Restaurant General Manager maximizes sales and profitability through the execution of systems and processes that result in superior quality, service, and cleanliness. The General Manager recruits, hires, trains, coaches, develops, and retains a best-in-class team of Smile Servers capable of delivering the Dairy Queen brand experience to our fans. This is a salaried position with an expected weekly commitment of 50 hours per week, which may change based on business demands.

Qualifications

• 3+ years previous experience as a restaurant general manager or a similar role in food service leadership.
• Previous experience managing profit & loss (P&L), inventory, labor and scheduling.
• High school diploma or G.E.D. equivalent.
• Must be 18 years of age or older.
• Must possess and maintain a valid driver’s license.
• Must successfully pass a background check and motor vehicle record check.
• Possession of Food Handler’s Permit and/or ServSafe Certification (where required).
• Flexible availability based on business demands, including evenings, weekends and holidays.
• Ability to communicate effectively in English.

Our Benefits

We offer a comprehensive range of benefits designed to support your overall well-being, including health coverage (medical, dental, and vision), flexible spending accounts, a variety of voluntary insurance options, food and shoe discounts, identity theft protection, daily pay, tuition reimbursement, anniversary recognition, an employee referral program, and bereavement leave.