Front-End Developer: Web Performance & Marketing Impact

Rocky Brands Career Opportunities; Nelsonville (OH); On-site; USD 42,000 - 64,000; Full time

Job summary

Rocky Brands Career Opportunities is seeking a qualified professional to support and enhance our digital marketing and e‑commerce efforts. The role emphasizes testing, performance optimization, and collaboration across marketing, content, and development teams.

You will work on CMS‑based sites, online campaigns, and optimization initiatives to drive sales and improve user experience. A degree or relevant experience is required, with strong HTML/CSS skills and familiarity with

Qualifications

• Bachelor's degree or 1–2 years of related experience.
• Advanced skill with Photoshop, Illustrator, HTML Editors, Mac/PC, and social media awareness.
• proficiency in HTML and CSS (not WYSIWYG).
• Ability to read technical docs, analytics, and regulations.
• Ability to write reports and procedures.
• Troubleshoot and support front-end site functionality.
• Experience with CMS-based e-commerce websites.
• Attend conferences and report on opportunities.

Responsibilities

• Conduct thorough testing and debugging of websites, emails, and applications.
• Optimize application performance for speed, accessibility, and scalability.
• Collaborate with back-end developers, agencies, and stakeholders to deliver end products via QA, design reviews, code reviews.
• Research and monitor market trends to capitalize on opportunities in advertising, merchandising, and packaging.
• Execute online marketing goals via content, email marketing, ads, social media, and web development.
• Plan, track, and manage multiple projects with various workflows and delivery dates.
• Collaborate and guide content creators, technical personnel, and external providers on campaigns and SEO.
• Prepare online marketing/sales/performance reports for requests or presentations.

Skills

Photoshop

Illustrator

HTML Editors

Mac/PC

Social Media

HTML

CSS

Web Accessibility

Analytics

CMS E-commerce

Education

Bachelor's degree

Tools

HTML Editors

Job description

Rocky Brands Career Opportunities is seeking a qualified professional to support and enhance our digital marketing and e‑commerce efforts. The role emphasizes testing, performance optimization, and collaboration across marketing, content, and development teams.

You will work on CMS‑based sites, online campaigns, and optimization initiatives to drive sales and improve user experience. A degree or relevant experience is required, with strong HTML/CSS skills and familiarity with