Front End Developer

Rocky Brands Career Opportunities; Nelsonville (OH); On-site; USD 42,000 - 64,000; Full time

Job summary

Rocky Brands Career Opportunities is seeking a qualified professional to support and enhance our digital marketing and e‑commerce efforts. The role emphasizes testing, performance optimization, and collaboration across marketing, content, and development teams.

You will work on CMS‑based sites, online campaigns, and optimization initiatives to drive sales and improve user experience. A degree or relevant experience is required, with strong HTML/CSS skills and familiarity with

Qualifications

• Bachelor's degree or 1–2 years of related experience.
• Advanced skill with Photoshop, Illustrator, HTML Editors, Mac/PC, and social media awareness.
• proficiency in HTML and CSS (not WYSIWYG).
• Ability to read technical docs, analytics, and regulations.
• Ability to write reports and procedures.
• Troubleshoot and support front-end site functionality.
• Experience with CMS-based e-commerce websites.
• Attend conferences and report on opportunities.

Responsibilities

• Conduct thorough testing and debugging of websites, emails, and applications.
• Optimize application performance for speed, accessibility, and scalability.
• Collaborate with back-end developers, agencies, and stakeholders to deliver end products via QA, design reviews, code reviews.
• Research and monitor market trends to capitalize on opportunities in advertising, merchandising, and packaging.
• Execute online marketing goals via content, email marketing, ads, social media, and web development.
• Plan, track, and manage multiple projects with various workflows and delivery dates.
• Collaborate and guide content creators, technical personnel, and external providers on campaigns and SEO.
• Prepare online marketing/sales/performance reports for requests or presentations.

Skills

Photoshop

Illustrator

HTML Editors

Mac/PC

Social Media

HTML

CSS

Web Accessibility

Analytics

CMS E-commerce

Education

Bachelor's degree

Tools

HTML Editors

Job description

To perform the job successfully, an individual must be able to perform each essential duty satisfactorily.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Duties and responsibilities include the following other duties that may be assigned:

Conduct thorough testing and debugging of websites, emails, and applications. Optimize application performance for maximum speed, accessibility, and scalability.

Collaborate with internal and external back-end developers, creative agencies, marketing agencies, and other stakeholders to deliver high-quality end products through support, design reviews, code reviews, QA, and unit testing.

Research, analyze, and monitor market trends and demographic factor changes to capitalize/react to market opportunities involving advertising programs, merchandising policy, product packaging, and current web trends.

Experiment, establish, and execute online marketing goals through implementing and maintaining strategy, content management, email marketing, advertising, promotions, social media, surveys, focus groups, and innovative web development/utilization.

Plan, track, and manage multiple projects involving various workflows, personnel and delivery dates.

Collaborate, support, and provide guidance to content creators, technical personnel, service providers, marketing team members, product development team members, consultants, and external providers on projects, campaigns, email marketing initiatives, general deliverables/queries, social media, general site optimization, and search engine optimization.

Prepare general and specific online marketing/sales/performance reports on request or in preparation for presentations.

Qualifications

The requirements listed below represent the knowledge, skill, and ability required.

A Bachelor's degree (B. A.) from a four-year College or university, one to two years of related experience, or an equivalent combination of education and experience.

Advanced skill level in Photoshop, Illustrator, HTML Editors, Mac and/or PC Skills (work environment PC), and an understanding of social media and new internet technologies. Familiarity with web usability standards, accessibility, performance best practices, and implementation.

Required Programming Languages: HTML and CSS (not WYSIWYG editors).

Ability to interpret technical procedures, documentation, analytics, and governmental regulations.

Ability to write reports, business correspondence, and procedure manuals.

Ability to troubleshoot and resolve daily website issues and support front-end site functionality.

Experience in developing and enhancing CMS-based e-Commerce websites using best practices.

Discover, attend, and report on conferences and seminars to discover new opportunities.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.