Founding Studio General Manager & Growth Leader

JETSET Pilates; Murfreesboro (TN); On-site; USD 60,000 - 70,000; Full time

Benefits offered by this job

Complimentary or discounted JETSET Pel

Paid time off (PTO)

Professional development opportunities

Health insurance (may be offered)

Job summary

JETSET Pilates is hiring a Founding General Manager to lead the launch of a new studio and later manage day-to-day operations, membership growth, and team development. You will recruit and develop the founding team, drive pre-sale momentum, and ensure an exceptional client experience from opening onward.

You'll complete the Instructor Training Academy, teach 6-8 classes weekly, and maintain an active studio presence for at least 25 class times weekly, while partnering with ownership on launch

Qualifications

• 3+ years of operations or general management experience in boutique fitness, hospitality, or a luxury service.
• Proven track record of building and leading high-performing teams across multiple locations or pre-opening contexts.
• Entrepreneurial self-starter who takes initiative and solves problems proactively.
• Strong sales instincts with experience driving revenue targets and coaching others.
• Highly analytical with ability to build reports and make data-driven decisions.
• Excellent organizational skills to manage competing priorities.
• Outstanding communicator who connects with people and makes clients and team feel valued.
• Hands-on fitness instruction or coaching experience is strongly preferred.
• Passion for community building and understanding the local wellness and hospitality community.

Responsibilities

• Execute local grassroots marketing initiatives prior to opening.
• Build relationships with local businesses, influencers, and community partners.
• Generate excitement and awareness leading up to launch.
• Build and manage a pipeline of prospective founding members.
• Support local social media initiatives that drive awareness and membership growth.
• Coordinate community events and pre-sale activations.
• Recruit, hire, onboard, and develop the founding Instructor and Studio Lead team prior to opening.
• Lead onboarding and operational training initiatives.
• Foster a culture of accountability, collaboration, and hospitality.
• Conduct regular coaching conversations and performance check-ins.
• Partner with ownership on launch readiness.
• Establish operational processes and studio workflows.
• Build schedules, staffing plans, and operational standards.
• Ensure every aspect of opening day is executed successfully.
• Coordinate vendor readiness, equipment setup, and operational logistics for a successful launch.
• Drive founding membership sales and execute pre-sale/launch campaigns.
• Coach the team on consultative sales techniques.
• Monitor pre-sale conversion metrics and launch readiness KPIs.
• Provide regular updates on launch readiness and business performance.
• Identify opportunities to improve systems and processes.
• Support future studio openings as the brand grows.
• Care deeply about operational excellence and launching a studio on time and fully prepared.
• Enjoy identifying great people and building, onboarding, and developing a high-performing team.
• Energized by ambitious sales goals and pre-opening momentum.
• Love connecting with people and creating genuine excitement within the local community.
• Thrive on building strong systems, clear expectations, and a positive culture.

Skills

Operations management

Team leadership

Sales & revenue growth

Data analytics

Project management

Customer focus

Communication

Fitness instruction experience

Job description

JETSET Pilates is hiring a Founding General Manager to lead the launch of a new studio and later manage day-to-day operations, membership growth, and team development. You will recruit and develop the founding team, drive pre-sale momentum, and ensure an exceptional client experience from opening onward.

You'll complete the Instructor Training Academy, teach 6-8 classes weekly, and maintain an active studio presence for at least 25 class times weekly, while partnering with ownership on launch