Founding Pilates Studio General Manager — Launch & Lead

JETSET Pilates; United States; On-site; USD 90,000 - 150,000; Full time

Benefits offered by this job

Free classes

PTO

Professional development

Health insurance

Job summary

JETSET Pilates is a modern, music-driven Pilates brand redefining the boutique fitness experience. The Founding General Manager role leads a new studio launch, partners with ownership, recruits and develops the team, and drives membership growth while delivering an exceptional client experience.

After opening, you will oversee day-to-day operations, optimize processes, and coach the team toward strong performance and guest satisfaction. This is an entrepreneurial, hands-on leadership opportunity.

Qualifications

• 3+ years of operations or general management experience in boutique fitness, hospitality, or luxury membership services.
• Proven track record building and leading high-performing teams, across locations or pre-opening contexts.
• Entrepreneurial self-starter who initiates and solves problems in evolving environments.
• Strong sales instincts with experience driving revenue targets and coaching others.

Responsibilities

• Execute local grassroots marketing initiatives prior to opening.
• Build relationships with local businesses, influencers, and community partners.
• Generate excitement and awareness leading up to launch.
• Build and manage a pipeline of founding members.
• Support social media efforts to drive awareness and membership growth.
• Coordinate community events and pre-sale activations.
• Recruit, hire, onboard, and develop the founding Instructor and Studio Lead team.
• Lead onboarding and operational training initiatives.
• Foster a culture of accountability, collaboration, and hospitality.
• Establish launch readiness, staffing plans, and operational standards.
• Drive founding membership sales and pre-sale campaigns.
• Provide regular updates on launch readiness and business performance.

Skills

Operations management

Leadership

Sales

Analytical skills

Communication

Project management

Job description

JETSET Pilates is a modern, music-driven Pilates brand redefining the boutique fitness experience. The Founding General Manager role leads a new studio launch, partners with ownership, recruits and develops the team, and drives membership growth while delivering an exceptional client experience.

After opening, you will oversee day-to-day operations, optimize processes, and coach the team toward strong performance and guest satisfaction. This is an entrepreneurial, hands-on leadership opportunity.