Founding Marketing Lead: Equity, SF Onsite, Build from Zero

Searchability®

San Francisco (CA)

On-site

USD 140,000 - 190,000

Full time

43 hours ago
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Job summary

Searchability® is seeking the founding Marketing Lead in San Francisco to build the marketing engine from the ground up. You’ll own the function end-to-end, including paid, organic, content, positioning, launches, and sales enablement—with a clear focus on driving pipeline growth.

You’ll work with Product, Design, Engineering, and Sales to craft a market-winning narrative, drive measurable results, and shape the playbook as the company scales in a fast-moving, equity-driven environment.

Qualifications

  • 3–7 years in product marketing, growth marketing, or B2B marketing.
  • Strong SEO and GEO knowledge.
  • Startup or high-growth B2B background.
  • Comfortable building from scratch.

Responsibilities

  • Run paid ads across Google, LinkedIn, Reddit, and emerging channels.
  • Manage spend and optimise towards CAC:LTV.
  • Drive SEO and GEO performance.
  • Build content across blog, landing pages, case studies, and sales collateral.
  • Own messaging, positioning, and narrative.
  • Support launches and product releases.
  • Grow organic presence through LinkedIn and email.
  • Build enablement materials for Sales.
  • Track performance and iterate quickly.
  • Help shape the marketing team as the company scales.

Skills

Product Marketing
Growth Marketing
B2B Marketing
Paid Social
Paid Search
SEO
Content Marketing
Positioning
Messaging
Sales Enablement
LinkedIn Ads
Google Ads
Reddit Ads
Google Analytics

Tools

Webflow
Figma
HubSpot
Salesforce
Notion
CMS tools
Google Analytics
Google Ads
LinkedIn Ads
Reddit Ads

Job description

Searchability® is seeking the founding Marketing Lead in San Francisco to build the marketing engine from the ground up. You’ll own the function end-to-end, including paid, organic, content, positioning, launches, and sales enablement—with a clear focus on driving pipeline growth.

You’ll work with Product, Design, Engineering, and Sales to craft a market-winning narrative, drive measurable results, and shape the playbook as the company scales in a fast-moving, equity-driven environment.

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