Founding Marketer: Build Our Growth Engine & Category

Spur; New York (NY); On-site; USD 160,000 - 210,000; Full time

Job summary

Spur, based in New York City, is seeking a Founding Marketer to build the company’s marketing engine from the ground up. You’ll own the content, storytelling, website presence, and category positioning while collaborating with the founders and sales team to drive demand and revenue.

You are a strong writer with 5–8 years in B2B SaaS marketing, comfortable moving between strategy and hands-on execution, and excited to shape Spur’s voice as the category-defining platform for AI-enabled digital

Qualifications

• 5–8 years of marketing experience in B2B SaaS or related tech fields.
• Strong writing and storytelling ability.
• Solid understanding of SEO and growth marketing fundamentals.

Responsibilities

• Own Spur’s content strategy and positioning for a new category.
• Turn customer insights and market trends into compelling content across channels.
• Build a repeatable publishing engine from ideation through distribution and measurement.
• Develop customer stories from marquee brands as proof points.
• Own Spur’s website messaging and SEO/GEO strategy; drive organic growth.
• Partner with sales to create demand and accelerate deals; build enablement content.
• Set strategy, priorities, metrics, and cadence for the marketing function.

Skills

Marketing

B2B SaaS

Content writing

SEO

Growth marketing

Analytics

Job description

Spur, based in New York City, is seeking a Founding Marketer to build the company’s marketing engine from the ground up. You’ll own the content, storytelling, website presence, and category positioning while collaborating with the founders and sales team to drive demand and revenue.

You are a strong writer with 5–8 years in B2B SaaS marketing, comfortable moving between strategy and hands-on execution, and excited to shape Spur’s voice as the category-defining platform for AI-enabled digital