Founding Growth Lead for AI Freight Platform

Rockstar; New York (NY); On-site; USD 120,000 - 180,000; Full time

Job summary

Rockstar is recruiting for a seed-stage startup building an AI-native freight brokerage platform for independent freight agents. The role of Founding Growth Lead will own the go-to-market, attracting the best independent brokers to run on the platform, and work closely with the CEO as one of the first senior hires.

The goal is to build a repeatable, scalable GTM machine that accelerates early traction and pipeline with data-driven content, outbound experiments, and close collaboration with

Qualifications

• You've owned positioning that worked.
• You're an exceptional writer.
• You have deep customer curiosity.
• You're experimental and analytical.
• AI-native mindset in daily work.
• Ownership orientation and self-starting drive.

Responsibilities

• Own our positioning and sharpen it as we learn.
• Produce differentiated, data-rich content from real freight data and broker stories.
• Know our audience deeply by joining calls and studying economics and switching motivations.
• Design and run outbound experiments across channels and measure outcomes.
• Partner with the CEO to close opportunities and feed learnings back into GTM.
• Build a repeatable, scalable GTM engine and pipeline.

Skills

Positioning

Copywriting

Content marketing

Outbound testing

Audience research

AI tools

Ownership

Tools

CRM systems

Analytics tools

Job description

Rockstar is recruiting for a seed-stage startup building an AI-native freight brokerage platform for independent freight agents. The role of Founding Growth Lead will own the go-to-market, attracting the best independent brokers to run on the platform, and work closely with the CEO as one of the first senior hires.

The goal is to build a repeatable, scalable GTM machine that accelerates early traction and pipeline with data-driven content, outbound experiments, and close collaboration with