Fitness Sales Manager

goldscareers

Cornelius (NC)

On-site

USD 52,000 - 86,000

Full time

14 days+
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Benefits offered by this job

Discounts on Certifications
Commission & Bonus Structure
Free Gold's Gym Membership to our loca
20% Employee Discount on clothing and
Medical Benefits
401k
7 Paid Holidays + Vacation Pay
Growth Opportunities Across Our Exp

Job summary

Gold's Gym in the United States is seeking a Fitness Sales Manager to lead a team of elite personal trainers, drive the growth of our training department, and uphold Gold's Gym standards. You will coach staff, manage sales performance, and ensure exceptional member experiences on the gym floor.

The role emphasizes leadership, accountability, and measurable results in sales, staff development, and client satisfaction, with opportunities to grow within our expanding network.

Qualifications

  • Nationally recognized Personal Training Certification preferred (NASM, ACSM, ACE, ISSA, NSCA, NPTI, etc.)
  • CPR/AED Certification (current)
  • Minimum 2 years of personal training experience
  • Minimum 1 year supervisory or management experience in fitness or sales
  • Proven record of meeting or exceeding sales goals
  • Strong understanding of fitness programming, member engagement, and business operations
  • Professional appearance, leadership presence, and effective communication skills
  • Ability to demonstrate exercises and be physically active on the gym floor

Responsibilities

  • Lead, mentor, and manage the Personal Training team
  • Drive all aspects of personal training sales, revenue, and member conversion
  • Conduct fitness assessments, onboarding sessions, and sales presentations
  • Hire, onboard, and develop high-performing trainers
  • Manage schedules, session bookings, and department operations
  • Track team performance metrics - sales, session volume, retention, and engagement
  • Foster an elite culture of professionalism, accountability, and continuous education
  • Collaborate with leadership to plan and execute major club events and initiatives
  • Maintain a strong presence on the gym floor to build member relationships and visibility

Skills

Leadership
Coaching
Sales
Staff development
Member engagement

Education

NASM/ACSM/ACE/ISSA/NSCA/NPTI certification
CPR/AED Certification

Job description

Overview

We're building a team of leaders who live and breathe fitness - professionals who take ownership of performance, sales, and team development. The Fitness Sales Manager is not just a title - it's a mission. You'll lead a team of elite personal trainers, drive the growth of our training department, and embody the Gold's Gym standard of excellence.

Benefits
  • Discounts on Certifications
  • Commission & Bonus Structure
  • Free Gold's Gym Membership to our locations
  • 20% Employee Discount on clothing and products
  • Medical Benefits
  • 401k
  • 7 Paid Holidays + Vacation Pay
  • Growth Opportunities Across Our Expanding Gold's Gym Network

RELOCATION ASSISTANCE IS NOT PROVIDED

Why Gold's

You'll have access to:

  • A powerful, recognized global brand
  • A large, diverse membership base
  • Proven mentorship and career growth opportunities

A professional culture that rewards results and leadership Gold's Gym isn't a hobby gym - and this definitely isn't a hobby role.

This Role Is About Leadership + Results

This is a performance-based leadership position inside one of the most respected names in fitness. Success here is built on measurable outcomes - sales growth, staff development, and client satisfaction.

Your success will depend on
  • Your ability to lead, coach, and develop personal trainers
  • Your skill in driving personal training sales with integrity and enthusiasm
  • Your consistency in creating systems that sustain growth
  • Your willingness to be on the floor, coaching and connecting with members daily

If you thrive on accountability, growth, and measurable results - this is where you belong.

Core Responsibilities
  • Lead, mentor, and manage the Personal Training team
  • Drive all aspects of personal training sales, revenue, and member conversion
  • Conduct fitness assessments, onboarding sessions, and sales presentations
  • Hire, onboard, and develop high-performing trainers
  • Manage schedules, session bookings, and department operations
  • Track team performance metrics - sales, session volume, retention, and engagement
  • Foster an elite culture of professionalism, accountability, and continuous education
  • Collaborate with leadership to plan and execute major club events and initiatives
  • Maintain a strong presence on the gym floor to build member relationships and visibility
What Sets Our Best Managers Apart
Our top-performing Fitness Sales Managers
  • Build, coach, and develop teams that perform
  • Lead by example - both on the floor and in business meetings
  • Are confident, professional, and sales-driven
  • Thrive in target-driven environments
  • Communicate clearly and follow up consistently
  • Continue their own professional and fitness education relentlessly
  • Care deeply about member results, team culture, and business growth
This Role Is for You If
  • You avoid accountability and feedback
  • You're uncomfortable with goal-driven sales
  • You struggle with time management or consistency
  • You avoid being on the gym floor
  • You're seeking a "desk job" rather than a leadership position
Requirements
  • Nationally recognized Personal Training Certification (NASM, ACSM, ACE, ISSA, NSCA, NPTI, etc.) preferred
  • CPR/AED Certification (current)
  • Minimum 2 years of personal training experience
  • Minimum 1 year of supervisory or management experience in fitness or sales
  • Proven record of meeting or exceeding sales goals
  • Strong understanding of fitness programming, member engagement, and business operations
  • Professional appearance, leadership presence, and effective communication skills
  • Ability to demonstrate exercises and be physically active on the gym floor

Gold's Gym is redefining strength - in our members, our team, and our leaders. If you have the drive, discipline, and leadership to develop high-performing teams and deliver measurable results, we want you to lead our fitness department.

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