Fine Wine Sales Representative

Bluegrass Stream LLC; Fresno (CA); On-site; USD 55,000 - 85,000; Full time

Job summary

Bluegrass Stream LLC is seeking a Fine Wine Sales Representative to accelerate distribution growth and achieve sales targets across assigned territories in California. You will cultivate relationships with high-profile accounts, present product knowledge, and manage strategic accounts through in-person calls and targeted promotions.

Responsibilities include planning weekly action plans, training staff, and driving portfolio placements across wine lists and promotions.

Qualifications

• Minimum of 2 years of sales experience in fine wine.
• Familiarity across Old World, California, Oregon, Washington, Argentina, Sake, and artisanal spirits.
• Strong presentation and relationship-building skills.
• Proficient in Microsoft Office and CRM tools; industry certifications like WSET, CMS, or SWE are a plus.
• Willing to work weekends and evenings as needed.
• Valid driver’s license, auto insurance, and dependable vehicle are required.

Responsibilities

• Conduct in-market sales calls at least twice a month to existing and potential customers.
• Build and nurture relationships with key accounts, including restaurants, hotels, and retail outlets.
• Create and execute weekly action plans to meet sales objectives and expand the customer base.
• Increase revenue and portfolio placements by targeting wine lists, BTG, shelf displays, and promotional opportunities.
• Plan and lead staff trainings, tastings, and serve as a knowledgeable resource for wine products.
• Communicate effectively internally and externally regarding product offerings, allocations, and updates.
• Manage orders, resolve issues, and maintain account engagement and accurate records.

Skills

Wine sales

Relationship-building

Presentation skills

Goal-oriented

Organized

Weekend/evening availability

Tools

MS Office

CRM tools

Job description

Role Overview

The Fine Wine Sales Representative is responsible for driving distribution growth, achieving sales targets, and expanding market share within assigned territories. This involves developing and maintaining strong relationships with high-profile accounts through in-person sales calls, product knowledge, and strategic account management.

Key Duties

• Conduct in-market sales calls at least twice a month to existing and potential customers.
• Build and nurture relationships with key accounts, including restaurants, hotels, and retail outlets.
• Create and execute weekly action plans to meet sales objectives and expand the customer base.
• Increase revenue and portfolio placements by targeting wine lists, BTG, shelf displays, and promotional opportunities.
• Plan and lead staff trainings, tastings, and serve as a knowledgeable resource for wine products.
• Communicate effectively internally and externally regarding product offerings, allocations, and updates.
• Manage orders, resolve issues, and maintain account engagement and accurate records.

Qualifications & Skills

• Minimum of 2 years of sales experience in fine wine, with familiarity across Old World, California, Oregon, Washington, Argentina, Sake, and artisanal spirits.
• Strong presentation and relationship-building skills.
• Goal-oriented, organized, passionate about wine, and proactive.
• Proficient in Microsoft Office and CRM tools; industry certifications like WSET, CMS, or SWE are a plus.
• Willing to work weekends and evenings as needed.
• Valid driver’s license, auto insurance, and dependable vehicle are required.

Physical & Other Requirements

• Ability to lift up to 50 pounds, stand, walk, and travel between accounts by vehicle.