Field Sales Representative

West Electronic Solutions; California; Remote; USD 60,000 - 100,000; Full time

Job summary

West Electronic Solutions is seeking a Remote Field Sales Representative to cover the San Fernando Valley up to Santa Barbara, CA. You will visit customers, promote our electronic product portfolio, and build strong relationships with engineers, procurement, and decision-makers throughout the assigned territory.

The role involves in-person calls, technical product presentations, and collaboration with Field Application Engineers to prepare proposals and quotes.

Qualifications

• Experience in B2B field sales and account management.
• Ability to understand product specs and communicate value.
• Strong communication, negotiation, and presentation skills.
• Willingness to travel within the territory.
• Experience with manufacturers’ reps or distribution channels is a plus.

Responsibilities

• Conduct in-person sales calls and product demonstrations.
• Prepare proposals and quotes.
• Maintain CRM records and update pipeline.
• Collaborate with Field Application Engineers and internal teams.
• Build long-term relationships with engineers, purchasing teams, and decision-makers.

Skills

B2B sales

Account management

Relationship building

CRM proficiency

Education

Bachelor’s degree in business, engineering, or related field

Tools

CRM software

Job description

Company Description

West Electronic Solutions has represented high-quality electronic manufacturers and service providers since 1960, partnering with professional and innovative companies across the industry. The organization leverages deep territorial knowledge, experienced Field Application Engineers, and a diverse product portfolio to deliver strong value to customers. West Electronic Sales is recognized as a leading manufacturer’s representative in Southern California, Arizona, New Mexico, Clark County Nevada, and El Paso, Texas. With offices in Los Angeles, San Diego, and Phoenix, the company is large enough to support complex customer needs while maintaining a personalized, relationship-focused approach.

Role Description

This is a full-time, Remote Field Sales Representative role based in San Fernando Valley upto Santa Barbara, CA. The Field Sales Representative will visit and support customers in the assigned territory, promote the company’s portfolio of electronic products and services, and build strong, long-term relationships with engineers, purchasing teams, and decision-makers. Daily responsibilities include conducting in-person sales calls, presenting technical product solutions, identifying new business opportunities, and following up on leads from manufacturers and internal teams. The role will also involve coordinating with Field Application Engineers, preparing proposals and quotes, maintaining accurate sales activity records in CRM tools, and providing regular updates on pipeline and market trends to management. Collaboration with internal stakeholders and manufacturer partners to ensure customer satisfaction and meet sales objectives is an essential part of this position.

Qualifications

• Demonstrated skills in B2B field sales, account management, and relationship building with technical and purchasing stakeholders.
• Experience in electronics or related technical sectors, with the ability to understand product specifications and communicate value to customers is a plus
• Strong communication, negotiation, and presentation skills, including the ability to deliver in-person product demonstrations.
• Proficiency with CRM systems, basic office software, and organized record-keeping for territory and account activities.
• Ability to travel within the assigned territory, manage a field schedule, and work independently while coordinating with internal teams.
• Prior experience working with manufacturers’ representatives or distribution channels in the electronics industry is a plus.
• Relevant education such as a bachelor’s degree in business, engineering, or a related field, or equivalent practical experience is a plus.
• Valid driver’s license and reliable transportation for on-site customer visits in the region.