Field Marketing Manager (Fully Remote)

Mitratech; United States; Remote; USD 70.000 - 110.000; Vollzeit

Zusammenfassung

Mitratech is seeking a Marketing Programs professional to build quarterly field plans for Workforce Compliance products, align campaigns to pipeline targets, and report on MQLs and opportunities on a weekly basis. The role includes webinars, AMAs, regional events, and collaboration with Product Marketing, Customer Marketing, and Partner Marketing to extend reach.

You will own lead routing, track conversions from MQLs to meetings to opportunities, and recommend program adjustments based on

Aufgaben

• Plan quarterly field plan for Workforce Compliance solutions aligned to pipeline targets.
• Report weekly on MQLs, hot leads, meetings, and pipeline created by program.
• Recommend adjustments based on pipeline per dollar and per program.
• Plan and run Mitratech-hosted webinars and AMAs with Product Marketing.
• Manage third-party partners, segment registrants into net-new and recycled.
• Deliver conferences, regional events, and prospect dinners from pre-event to post-event.
• Work with Customer Marketing and Partner Marketing to extend reach.
• Own lead routing and follow-up timing with SDRs and AEs.
• Track conversion from MQL to meeting to opportunity by program.

Jobbeschreibung

• Build a quarterly field plan for Workforce Compliance solutions aligned to pipeline targets.
• Report weekly on MQLs, hot leads, meetings, and pipeline created by program.
• Recommend adjustments based on pipeline per dollar and per program.

Webinars and Partnerships:

• Plan and run Mitratech-hosted webinars and AMAs with Product Marketing.
• Manage third-party partners, segment registrants into net-new and recycled.

Events and In-Person Programs:

• Deliver conferences, regional events, and prospect dinners from pre-event to post-event.
• Work with Customer Marketing and Partner Marketing to extend reach.

Sales and SDR Follow-up:

• Own lead routing and follow-up timing with SDRs and AEs.
• Track conversion from MQL to meeting to opportunity by program.

Mitratech provides legal, compliance, and HR software solutions for organizations, including workforce compliance tools. The company supports remote work and values diversity, offering comprehensive benefits and professional development opportunities.