Field Marketing Manager

FAS Windows & Doors; Orlando (FL); On-site; USD 100,000 - 150,000; Full time

Benefits offered by this job

Uncapped commission

Performance bonuses

Earnings up to $150k+

Medical insurance

Dental insurance

Vision insurance

401(k) match

PTO and holidays

Leadership development

Job summary

FAS Exteriors seeks a Field Marketing Manager to build and lead a Central Florida field-marketing operation, driving growth through qualified appointments for in-home sales.

This hands-on leader will recruit, train, coach, and develop a high-performing team, spend substantial time in the field, and align with sales and operations to achieve daily targets while maintaining accountability and performance.

Qualifications

• Proven leadership in field marketing or door-to-door/direct sales.
• Ability to recruit, train, motivate, and develop a productive team.
• Strong communication skills and coaching across personalities.
• Competitive mindset with goal achievement focus.
• Willingness to work evenings and weekends as business needs require.

Responsibilities

• Recruit, interview, hire, and retain Field Marketing Representatives.
• Build and lead a competitive, coachable team.
• Design onboarding and training to prepare reps for success.
• Develop future Team Leads and leadership candidates.
• Create a culture of teamwork, accountability, and continuous improvement.
• Lead from the front by spending significant time in the field with the team.
• Monitor appointments, demonstrations, and sales metrics to drive results.
• Coordinate with Contact Center and Sales to improve quality and conversion.
• Ensure field activities meet safety and regulatory standards.

Skills

Leadership

Recruiting

Coaching

Communication

Performance management

Field marketing

Travel readiness

Education

High school diploma or equivalent

Tools

CRM platforms

Job description

Field Marketing Manager – Windows & Doors

Full-Time | Base Salary + Uncapped Commission + Performance Bonuses

Earning Potential: $100,000+ Annually

Build a Team. Develop Leaders. Drive Results.

FAS Exteriors is looking for a competitive, motivated, and results-driven Field Marketing Manager to build and lead our Central Florida field marketing operation.

This isn't a position for someone who wants to manage from behind a desk. We're looking for a leader who thrives in a fast-paced environment, enjoys developing people, and understands what it takes to build a winning team.

At FAS Exteriors, our Field Marketing Department plays a critical role in driving company growth. Our representatives connect directly with homeowners, generate qualified appointments, and create opportunities for our in-home sales professionals.

Your responsibility is simple: Build the team, develop the talent, establish accountability, and deliver results.

We believe great leaders lead by example. The right candidate will be actively involved in recruiting, training, coaching, and driving daily performance while creating a culture where people want to compete, improve, and succeed together.

Why FAS Exteriors?

Uncapped Earning Potential

Competitive base salary, uncapped commission, and performance bonuses with the opportunity to earn $150,000+ annually based on results.

Build Something Meaningful

Take ownership of a growing field marketing operation with the opportunity to make a direct impact on its success.

Develop your own team, build future leaders, and position yourself for additional leadership opportunities as the company grows.

Performance‑Driven Culture

We believe in rewarding hard work, recognizing results, and providing opportunities to individuals who consistently perform.

Work alongside experienced sales, marketing, and operational leadership with the resources needed to build a successful department.

What You’ll Be Responsible For

Take ownership of recruiting, interviewing, hiring, and retaining high-quality Field Marketing Representatives.

Build a team of competitive, coachable, and motivated individuals.

Establish a strong onboarding and training process that prepares new representatives for success.

Identify and develop future Team Leads and leadership candidates.

Create a culture built around teamwork, accountability, and continuous improvement.

Field Leadership & Development

Lead from the front by spending meaningful time in the field alongside your team.

Conduct daily meetings, skill development sessions, and individual coaching.

Train representatives on homeowner engagement, appointment setting, objection handling, and effective communication.

Set clear expectations and hold team members accountable for performance, attendance, and professionalism.

Recognize top performers while developing those who need additional coaching.

Performance & Accountability

Take ownership of daily, weekly, and monthly appointment production goals.

Monitor key performance indicators, including appointments per day, appointment quality, demonstration rates, and resulting sales.

Use performance data to identify opportunities for improvement and implement action plans.

Maintain a high level of accountability for both individual and team results.

Ensure the department operates efficiently while meeting established production and budget expectations.

Territory & Operational Management

Develop and execute effective neighborhood marketing strategies throughout Central Florida.

Manage daily field schedules, territory assignments, and representative deployment.

Maintain accurate reporting and appointment documentation through company CRM systems.

Partner with the Contact Center and Sales Department to improve appointment quality and overall conversion.

Ensure all field activities meet company standards, safety requirements, and applicable regulations.

What We’re Looking For

We’re not simply looking for someone who has managed people before. We’re looking for someone who knows how to build a team, earn respect, and create a winning environment.

Required Qualifications

Previous leadership experience in door-to-door marketing, field marketing, direct sales, or a similar performance-driven environment.

Proven ability to recruit, train, motivate, and develop a productive team.

Strong communication skills and the ability to coach different personalities.

A competitive mindset with a strong desire to achieve and exceed goals.

Ability to use performance metrics to make decisions and improve results.

Willingness to work directly alongside representatives in the field.

Strong organizational skills, personal accountability, and a solutions-oriented attitude.

Availability to work evenings and weekends as business needs require.

Valid driver's license and ability to travel throughout the assigned market.

High school diploma or equivalent.

Preferred Qualifications

Experience in windows, doors, exterior remodeling, or home improvement.

Experience building or expanding a field marketing team.

Familiarity with CRM platforms and performance reporting.

The Type of Leader Who Succeeds Here

We believe the best leaders share three important qualities:

Humble: You put the team first, accept feedback, and understand that leadership is about helping others succeed.

Hungry: You're self-motivated, competitive, and constantly looking for ways to improve. You don't wait for someone to tell you what needs to be done.

Smart: You understand people. You know how to communicate, build relationships, coach different personalities, and get the best out of your team.

We want someone who leads by example, takes ownership of results, and understands that championship teams need team players.

• Uncapped commission opportunities
• Performance-based bonuses
• Potential total annual earnings of $150,000+
• Medical, dental, and vision insurance
• 401(k) with company match
• Paid time off and paid holidays
• Professional development and leadership growth opportunities

Schedule & Location

Position Type: Full-Time, In-Person

This is a hands‑on leadership position requiring regular field involvement, office planning, and flexibility to work evenings and weekends.

At FAS Exteriors, we don't just want managers. We want leaders who build great teams and help great people become even better.

Compensation includes base salary and performance-based incentives. Annual earnings of $150,000+ represent potential total compensation and are not guaranteed.

Employment is contingent upon successful completion of applicable background and motor vehicle record checks.

Responsibilities may evolve based on business needs.