Field Marketing Events Program Manager

BCforward; San Jose (CA); Remote; USD 47,000 - 67,000; Full time

Benefits offered by this job

Competitive compensation and benefits

Growth opportunities

Inclusive culture

Exposure to cutting-edge technologies

Job summary

BCforward is seeking a Field Marketing Event and Communication Specialist to join our team in a remote US role. You will plan and execute national events, manage communications, and maintain internal content hubs to empower sales across North America.

The ideal candidate has 7+ years in field marketing or direct marketing for B2B tech, with strong writing and project management skills and a willingness to travel for onsite support.

Qualifications

• BA/BS in Communications, Marketing, or Business Administration required.
• 7+ years in direct marketing, communications, or field marketing in B2B tech.
• Proven event coordination and multi-stakeholder project management experience.
• Strong writing, editing, and proofreading for sales audiences.
• Experience maintaining SharePoint or similar internal content platforms.
• Proficiency with Microsoft 365 tools (SharePoint, PowerPoint, Excel, Word, Teams).
• Willingness to travel and provide onsite event support.

Responsibilities

• Coordinate and execute national events, conferences, tradeshows, roadshows, and field marketing programs aligned with North America priorities.
• Manage timelines, logistics, registration, vendors, booth materials, shipping, staffing, and onsite support.
• Partner with Field Marketing Managers, Sales, and cross-functional teams to define objectives and promotions.
• Develop event communications, invitations, briefing materials, and sales resources to drive participation.
• Track budgets, expenses, deliverables, and deadlines to ensure on-time execution.
• Coordinate lead capture and handoff, and support post-event reporting on attendance and ROI.
• Maintain event calendars, planning documents, and reusable resources.
• Oversee the North America Field Events Portable Program and manage booth properties.
• Own and maintain the North America Field Marketing SharePoint site as central sales hub.
• Organize and publish calendars, campaign resources, program details, sales tools, and contacts.
• Improve site navigation, content organization, and presentation; schedule regular reviews.
• Gather user feedback and monitor site metrics to guide improvements.
• Develop and publish the North America Networking Sales Newsletter with calendars.
• Write and edit concise content highlighting events and campaigns with clear CTAs.
• Coordinate reviews, approvals, distribution, and track engagement metrics.

Skills

Event coordination

Project management

Writing/editing

SharePoint proficiency

Microsoft 365

Attention to detail

Travel willingness

Education

BA/BS in Communications, Marketing, or Business Admin

Tools

SharePoint

PowerPoint

Excel

Teams

Job description

BCforward is seeking a Field Marketing Event and Communication Specialist to join our team in a remote US role. You will plan and execute national events, manage communications, and maintain internal content hubs to empower sales across North America.

The ideal candidate has 7+ years in field marketing or direct marketing for B2B tech, with strong writing and project management skills and a willingness to travel for onsite support.