Field Events Lead & Team Builder

Kids for the Future; Denver (CO); On-site; USD 65,000 - 100,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Disability insurance

401(k) with company match

PTO

Paid holidays

Job summary

This role blends personal production with team leadership, requires travel across the territory, and offers strong earning potential and comprehensive benefits.

Qualifications

• Proven experience in home improvement or remodeling event marketing and lead generation.
• Demonstrated ability to consistently generate qualified leads and appointments.
• Previous experience leading, coaching, or developing sales or marketing team members.
• Experience recruiting, interviewing, onboarding, and training employees is strongly preferred.
• Confident, outgoing, professional personality with the ability to engage customers and employees.
• Strong leadership presence and ability to hold others accountable to performance expectations.
• Ability to balance personal production with team leadership and operational responsibilities.

Responsibilities

• Build & Develop the Team: Help recruit, interview, hire, onboard, train, and develop Event Brand Ambassadors. Build a team culture focused on accountability, professionalism, teamwork, urgency, and consistent production.
• Lead From the Field: Work events alongside the team, personally generate qualified leads and appointments, demonstrate best practices, and lead by example. Maintain strong personal production while helping the team achieve department goals.
• Coach & Hold Accountable: Observe Brand Ambassadors in the field, provide hands-on coaching and feedback, improve individual performance, and hold team members accountable to lead generation, appointment-setting, and customer engagement expectations.
• Grow Event Opportunities: Research, identify, and recommend high-quality event opportunities that align with Lifetime’s target customer and provide strong lead-generation potential.
• Manage Event Staffing: Work closely with the Events Manager and Field Marketing leadership to schedule events, assign staffing, maintain appropriate coverage, and address staffing needs as the event calendar grows.
• Execute Events: Assist with event setup and breakdown, transportation, equipment organization, tents, tables, displays, product samples, signage, and other event materials. Ensure events are professionally prepared and executed according to Lifetime standards.
• Evaluate Performance: Monitor event results and help determine which events should be renewed, expanded, modified, or discontinued based on lead production, appointment quality, sales results, costs, and overall ROI.
• Drive Production: Achieve and exceed individual weekly and monthly production expectations while helping the Events team consistently hit department revenue and appointment goals.
• Solve Problems: Take ownership of day-to-day field challenges, staffing issues, scheduling changes, and operational needs. Make sound decisions and communicate solutions quickly in a fast-paced environment.
• Support Leadership: Work closely with the Events Manager and Field Marketing leadership regarding staffing, event opportunities, employee performance, scheduling, and operational concerns. Take increasing ownership of the Events Division as the program continues to scale.
• Maintain Product & Process Knowledge: Develop a strong understanding of Lifetime’s products, promotions, qualification requirements, appointment-setting standards, SPOTIO, and other company systems. Ensure leads and appointments are entered accurately and according to company procedures.

Skills

Lead generation

Team leadership

Event marketing

Coaching

Hiring & training

Travel willingness

Communication

Driver's license

Tools

SPOTIO

Smartphones

Tablets

Scheduling platforms

Job description

This role blends personal production with team leadership, requires travel across the territory, and offers strong earning potential and comprehensive benefits.