Festival Marketing Manager – Live Events Growth

AEG WORLDWIDE; Los Angeles (CA); On-site; USD 76,000 - 100,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

401k match

Job summary

AEG WORLDWIDE is seeking a Marketing Manager- Festivals to lead the marketing strategy for our festival calendar. Based in Los Angeles, you will collaborate with artist management, Radio/TV, and marketing teams to drive ticket sales and brand awareness.

You will develop and execute promotional plans, manage budgets, oversee social media, and ensure campaigns reach the right demographic across diverse festival events, with potential supervision of interns.

Qualifications

• BA/BS Degree in Marketing or Business Communications.
• 4–6 years of related work experience.
• Experience with media buying.
• Strong communication and organizational skills.
• Knowledge of social media and online marketing strategies.
• Proficient in Photoshop and MS Office.
• Creative, detail-oriented with multitasking ability.
• Music industry knowledge and passion preferred.

Responsibilities

• Develop and execute marketing and promotional plans with festival teams.
• Generate and manage marketing budgets and advertising settlements.
• Oversee festival social media accounts and content.
• Evaluate show performance and adjust marketing strategies.
• Coordinate publicity, press interviews, and artist availability.
• Pitch promotions to media outlets and negotiate rates.
• Identify new marketing opportunities to boost ticket sales.
• Coordinate assets like graphics for ecards, posters, and emails.
• Potentially supervise interns and assistants.

Skills

Marketing

Communication

Social media

Organizational skills

Education

BA/BS in Marketing/Business Communications

Tools

Photoshop

MS Office

Job description

AEG WORLDWIDE is seeking a Marketing Manager- Festivals to lead the marketing strategy for our festival calendar. Based in Los Angeles, you will collaborate with artist management, Radio/TV, and marketing teams to drive ticket sales and brand awareness.

You will develop and execute promotional plans, manage budgets, oversee social media, and ensure campaigns reach the right demographic across diverse festival events, with potential supervision of interns.