Festival Marketing Lead: Drive Ticket Growth

TalentAlly; New York (NY); On-site; USD 76,000 - 100,000; Full time

Benefits offered by this job

Medical insurance

Dental and Vision insurance

Paid holidays

Vacation and sick time

Company 401k match

Parental leave

Flexible spending account

Wellness programs

Job summary

AEG Presents, a leading live entertainment company, seeks a Marketing Manager - Festivals to handle all festival marketing assets. You will collaborate with artist management, Radio/TV, and marketing teams to craft effective plans that reach the right demographics and boost ticket sales.

The role also oversees budgets and social media content. You will develop engaging ad copy, manage allocations for media, and explore new opportunities to maximize audience reach.

Qualifications

• BA/BS in Marketing or Communications or related field.
• Experience in festival/entertainment marketing preferred.
• Strong command of social media and online marketing strategies.

Responsibilities

• Develop and execute festival marketing plans.
• Manage marketing budgets and advertising settlements.
• Oversee social media accounts and create engaging content.
• Coordinate promotions with artist management and public relations.
• Negotiate media contracts and scheduling.
• Identify new marketing opportunities to boost ticket sales.
• Ensure assets align with brand and target demographics.

Skills

Marketing experience

Media buying

Social media

Communication

Organizational skills

Music industry knowledge

Creative

Detail-oriented

Education

BA/BS Degree in Marketing/ Business Communications, PR Preferred

Tools

Photoshop

MS Office

Job description

AEG Presents, a leading live entertainment company, seeks a Marketing Manager - Festivals to handle all festival marketing assets. You will collaborate with artist management, Radio/TV, and marketing teams to craft effective plans that reach the right demographics and boost ticket sales.

The role also oversees budgets and social media content. You will develop engaging ad copy, manage allocations for media, and explore new opportunities to maximize audience reach.