A leading fashion brand is seeking a strategic Director or Vice President of E-Commerce to drive digital commerce growth. This executive role involves developing innovative strategies, leading a high-performing team, and leveraging analytics to optimize performance across all digital channels. Ideal candidates will have extensive experience in e-commerce, with a strong focus on data-driven decision-making and proven success in managing significant media budgets.
Qualifications
10+ years of direct-to-consumer marketing experience.
6+ years in lifecycle marketing and behavioral analytics.
Proven ability to manage multi-million-dollar media budgets.
Responsibilities
Develop and implement data-driven strategies for customer acquisition.
Oversee lifecycle marketing programs and optimize media spend.
Lead a high-performing team and manage external partnerships.
Skills
Analytical skills
Strategic thinking
Leadership
Customer segmentation
Data-driven decision-making
Tools
Google Analytics
Shopify Plus
Excel
Google Ads
Facebook Ads Manager
Job description
A leading fashion brand is seeking a strategic Director or Vice President of E-Commerce to drive digital commerce growth. This executive role involves developing innovative strategies, leading a high-performing team, and leveraging analytics to optimize performance across all digital channels. Ideal candidates will have extensive experience in e-commerce, with a strong focus on data-driven decision-making and proven success in managing significant media budgets.