External Marketer

AristaCare Health Services; New Jersey; On-site; USD 55,000 - 90,000; Full time

Benefits offered by this job

Competitive Rates

401(k) Retirement Plan

Healthcare benefits

Paid time off

Job summary

Abingdon Care & Rehabilitation is seeking an External Marketer to build and strengthen relationships with hospitals and referral sources in the local market, driving census growth. This role is strictly external-facing and excludes referral coordination or admissions processing.

The ideal candidate has healthcare marketing or liaison experience, strong communication and relationship-building skills, and knowledge of the local hospital market.

Qualifications

• Healthcare marketing or liaison experience preferred (SNF or hospital experience a plus).
• Strong communication and relationship-building skills.
• Knowledge of the local hospital market preferred.

Responsibilities

• Build and maintain relationships with hospital case managers, discharge planners, physicians, and community partners.
• Conduct routine on-site hospital visits and represent Abingdon Care & Rehab services.
• Identify and develop new referral sources within the market.
• Promote the facility’s skilled nursing and rehabilitation services to key stakeholders.
• Track outreach activity, market trends, and growth opportunities.
• Collaborate with internal Admissions, Clinical, and Marketing teams to align on census goals.

Skills

Healthcare marketing

Liaison experience

Communication skills

Relationship-building

Local hospital market knowledge

Job description

External Marketer

Abingdon Care & Rehabilitation is seeking a dynamic External Marketer to develop and strengthen relationships with hospitals and referral sources in the local market. This role is focused on driving census growth through external outreach and relationship-building, while all referral coordination and admissions processes are handled internally.

Key Responsibilities:

• Build and maintain relationships with hospital case managers, discharge planners, physicians, and community partners

• Conduct routine on-site hospital visits and represent Abingdon Care & Rehab services

• Identify and develop new referral sources within the market

• Promote the facility’s skilled nursing and rehabilitation services to key stakeholders

• Track outreach activity, market trends, and growth opportunities

• Collaborate with internal Admissions, Clinical, and Marketing teams to align on census goals

Important Note:
This role is strictly external-facing and does not include referral coordination, intake, or admissions processing responsibilities.

Qualifications:

• Healthcare marketing or liaison experiencepreferred (SNF or hospital experience a plus)

• Strong communication and relationship-building skills

• Knowledge of the local hospital market preferred

Ability to travel locally
We are proud to offer:

Competitive Rates

401(k) Retirement Plan

Healthcare benefits (medical, dental and vision)

Paid time off