Experiential Marketing Coordinator - Luxury Auto (Midwest)

indiGO Auto Group; Douglas Corner (AR); On-site; USD 50,000 - 65,000; Full time

Benefits offered by this job

Comprehensive health insurance

Dental and vision coverage

Life insurance

Health savings account

Job summary

indiGO Auto Group is seeking a full-time Marketing Coordinator to support our Midwest dealerships. This role offers exposure to luxury automotive marketing in a fast-paced environment and opportunities for advancement.

You will plan events, coordinate logistics, manage materials, and ensure seamless on-site execution across multiple stores in the Midwest region. A Bachelor’s degree in marketing and strong communication skills are required.

Qualifications

• Bachelor's degree in marketing or related field.
• Experience in luxury automotive retailer marketing preferred.
• Excellent written and verbal communication skills.
• Extremely organized with dedicated attention to detail.
• Self-motivated and dependable.

Responsibilities

• Lead planning and coordination of dealership and brand events including vehicle launches, client experiences, test drive events, rallies, and sponsored events.
• Coordinate event logistics, venue coordination, vendor communication, menus, guest lists, and timelines.
• Prepare event materials such as signage, collateral, branded items, and supplies.
• Manage RSVP, attendance tracking, and registration processes for events.
• Coordinate with dealership teams to ensure proper vehicle displays and event layouts.
• Support off-site vehicle displays and sponsored events, including logistics and signage.
• Provide on-site event support, setup, flow management, and breakdown.
• Track event budgets and vendor invoices to align with marketing budgets.
• Assist with photography and videography coverage and post-event reports.

Skills

Communication skills

Organized

Self-motivated

Education

Bachelor's degree in marketing

Job description

indiGO Auto Group is seeking a full-time Marketing Coordinator to support our Midwest dealerships. This role offers exposure to luxury automotive marketing in a fast-paced environment and opportunities for advancement.

You will plan events, coordinate logistics, manage materials, and ensure seamless on-site execution across multiple stores in the Midwest region. A Bachelor’s degree in marketing and strong communication skills are required.