Executive Social Storytelling Lead

Meta Careers; San Francisco (CA); On-site; USD 176,000 - 247,000; Full time

Job summary

Meta seeks an experienced Social Creative Lead to guide executive storytelling across social platforms and major events, shaping the creative vision for high-profile announcements. You will develop original concepts, lead brainstorming sessions, and translate complex technologies into human, culturally relevant stories that audiences want to watch and share.

Based in San Francisco, you will collaborate with product teams to build content franchises and drive campaigns that elevate Meta's

Qualifications

• Experience translating complex technical products into clear, compelling stories across a variety of formats.
• Preferred: ongoing AI skill development and staying current with emerging AI technologies.
• Proven ability to identify and capitalize on emerging cultural moments, platform trends, and audience behaviors to create timely, high-impact storytelling.

Responsibilities

• Help determine the creative strategy for executive storytelling across social platforms, major product announcements, keynote moments, and cultural conversations.
• Generate original creative concepts and build a pipeline of ideas that strengthen executive storytelling and create moments audiences want to watch, share, and discuss.
• Develop recurring content franchises and editorial programming that build authentic executive voices over time.
• Lead and participate in creative brainstorming sessions, contributing original ideas while elevating the quality of thought across the broader team.
• Translate audience insights, performance data, platform behaviors, and emerging trends into actionable creative direction and scalable content strategies.

Skills

Storytelling across formats

Creative leadership

AI knowledge

Job description

Meta seeks an experienced Social Creative Lead to guide executive storytelling across social platforms and major events, shaping the creative vision for high-profile announcements. You will develop original concepts, lead brainstorming sessions, and translate complex technologies into human, culturally relevant stories that audiences want to watch and share.

Based in San Francisco, you will collaborate with product teams to build content franchises and drive campaigns that elevate Meta's