Executive Director, Mortgage Marketing & Growth

JPMC; Columbus (OH); Sur place; USD 210 000 - 260 000; Plein temps

Résumé du poste

JPMorgan Chase's Home Lending Marketing team seeks an Executive Director to lead strategy and execution across Search, Social and Paid Media for acquisition and engagement of mortgage customers.

You will oversee a ten to fifteen marketer team, manage a multi-million dollar budget, partner with cross-functional teams, and drive data-driven campaigns to grow market share. Strong leadership and communication are essential.

Qualifications

• Strong digital marketing experience in a financial services firm or large corporate firm environment.
• Self-starter with ability to grasp concepts quickly and collaborate with business partners for information to shape a comprehensive and successful marketing strategy.
• Strong strategic planning and execution skills. Team player with a positive, can-do attitude; must be comfortable with continuously changing opportunities and priorities.
• Highly organized with exceptional ability to analyze data, draw conclusions and make data-based recommendations.
• Strong relationship development and negotiating skills; able to earn respect and trust among internal and external business partners and team members.
• Creativity and innovation with a focus on constant measured improvement.
• Excellent communication skills, both verbal and written, with ability to present to varied and large audiences, including executive updates.
• A leader that people want to follow, who is able to engage a team and develop high performers.
• Well-developed ability to attract, train, develop, motivate, and retain employees.

Responsabilités

• Lead a team of ten to fifteen marketers to drive improvements in mortgage market share.
• Manage a multi-million dollar budget associated with all programs and forecast expected spend each month.
• Lead and develop acquisition marketing strategies to identify the home lending needs of Chase customers using search, social and media channels.
• Partner with sales, product, digital, analytics, technology, execution and risk teams to help identify opportunities to engage the right customers at the right time, with the right message.
• Play a pivotal role to develop and implement key programs and marketing initiatives by working closely with our analytics teams to leverage data and propensity models.
• Successfully manage, and influence their own team, plus cross-functional resources, to execute initiatives on time, on budget and with quality.
• Monitor and report program trends and results along with recommendations for improvement.
• Review and optimize targeting methods, offers and messaging based on maximizing returns.

Description du poste

JPMorgan Chase's Home Lending Marketing team seeks an Executive Director to lead strategy and execution across Search, Social and Paid Media for acquisition and engagement of mortgage customers.

You will oversee a ten to fifteen marketer team, manage a multi-million dollar budget, partner with cross-functional teams, and drive data-driven campaigns to grow market share. Strong leadership and communication are essential.