Entertainment Marketing & Events Coordinator

AEG; Grand Prairie (TX); On-site; USD 37,000 - 43,000; Full time

Job summary

AEG in the United States seeks a Marketing Coordinator to lead marketing, social media, online e-marketing and promotions for venues, radio, clubs, theatres, festivals, shows and one-offs. You will develop promotional initiatives with artists and the community, and may supervise interns and street teams for show promotions.

Responsibilities include creating press releases, tracking trends, coordinating day-of-show activities, newsletters, e-cards, and social media management.

Qualifications

• High School Diploma or equivalency.
• 2–4 years of related work experience.
• Experience calendaring events.
• Knowledgeable and skilled in MS Office (Excel, Word, Outlook and Photoshop).
• Basic accounting knowledge.
• Strong written and verbal communication skills.
• Strong PR skills, social media savvy, and organization skills.
• Must have strong work ethic, problem solving and prioritization skills.
• Must be able to work independently and as part of a team.
• Creative thinker; thinks “outside the box.”
• Knowledge of the music industry preferred.

Responsibilities

• Create, preview and review press releases as needed. Coordinate the distribution of press requests with publicist. Serve as a public relations liaison. Add new shows, schedule releases and update as needed.
• Monitor marketing trends regionally with artists, and implement new marketing strategies and campaigns based on current trends. Analyze fan base to target specific demographics to promote shows, tours and festivals.
• Help coordinate and advance day-of-show activities including radio stations set ups, remote broadcasts and escorting media photographers and news crews.
• Create, proof reads and distribute weekly newsletters. Manage e-cards and e-blasts with AXS Advantage tool. Ensure venue information and links are correct and sign off on final version.
• Develop and manage social media accounts, research new promotional activities and prizes for online giveaways. Collaborate with artists to promote shows on social media.
• Monitor budget and accounting for marketing efforts and report potential overages to management.
• Maintain relationships with partners, co-promoters and media; develop community initiatives around events.
• Assist in hiring/training interns and street team; manage expenses and office tasks.

Education

High School Diploma or its equivalency

Tools

MS Office (Excel, Word, Outlook) and Photoshop

Job description

AEG in the United States seeks a Marketing Coordinator to lead marketing, social media, online e-marketing and promotions for venues, radio, clubs, theatres, festivals, shows and one-offs. You will develop promotional initiatives with artists and the community, and may supervise interns and street teams for show promotions.

Responsibilities include creating press releases, tracking trends, coordinating day-of-show activities, newsletters, e-cards, and social media management.