Entertainment Creator Partnerships Lead

TAPP Film; United States; On-site; USD 159,000 - 360,000; Full time

Benefits offered by this job

Medical, dental, vision insurance

401(k) with company match

Parental leave

Disability coverage

Life insurance

Wellbeing benefits

10 holidays/year

Paid sick days

Paid Personal Time

Job summary

TikTok is seeking a senior leader to drive the North America Entertainment team, expanding creator partnerships, public figure relationships, and content programs. You will work cross-functionally with product, operations, data, and marketing to align priorities and measure impact.

You’ll coach senior contributors, leverage data to identify growth, and position TikTok as a premier destination for entertainment creators and public figures through strategic partnerships.

Qualifications

• Significant leadership experience in creator/content partnerships or related fields.
• Strong analytical and product-oriented mindset with data-driven decision making.
• Excellent communication and stakeholder management skills.

Responsibilities

• Lead and develop an Entertainment team across creator management and partnerships.
• Define and execute strategies to grow entertainment creator content on TikTok.
• Build relationships with creators, celebrities, and agencies.
• Partner with product, operations, data, marketing and regional/global teams.
• Use data to identify growth opportunities and inform strategic decisions.
• Establish scalable programs for creator acquisition, activation, and retention.
• Coach senior contributors and managers to maintain high performance.
• Represent TikTok externally within the entertainment ecosystem.
• Provide market insights on entertainment trends to inform investments.

Skills

Leadership experience

Strategic thinking

Analytical mindset

Stakeholder management

Data-driven decisions

Effective communication

Education

Bachelor’s degree or equivalent

Job description

TikTok is seeking a senior leader to drive the North America Entertainment team, expanding creator partnerships, public figure relationships, and content programs. You will work cross-functionally with product, operations, data, and marketing to align priorities and measure impact.

You’ll coach senior contributors, leverage data to identify growth, and position TikTok as a premier destination for entertainment creators and public figures through strategic partnerships.