Enterprise Marketing Lead, NA — ABM & Demand Gen

UserTesting Technologies, Inc.; United States; Remote; USD 110,000 - 140,000; Full time

Job summary

Auros is seeking a strategic and hands-on Segment Marketing Manager, Enterprise – North America to drive pipeline growth and revenue for our North America Enterprise team. This fully remote role collaborates with sales to connect with high-value accounts across the buyer journey, leveraging demand generation, ABM, digital campaigns, and events.

You will own integrated marketing plans, personalize 1:1 and 1 programs, and partner across ABM, content, and analytics to optimize campaigns and measure

Qualifications

• 6+ years in B2B marketing for SaaS or enterprise segments.
• Proven ability to plan and execute integrated multi-channel campaigns.
• Experience with ABM and 1:1/1 programs.
• Strong collaboration with Enterprise sales and cross-functional teams.
• Proficient in Salesforce, Marketo, and 6sense; data-driven decisions.

Responsibilities

• Lead North America Enterprise marketing strategy and plans.
• Drive targeted ABM programs, digital campaigns, emails, and industry initiatives.
• Collaborate with sales for account prioritization and go-to-market messaging.
• Plan and execute events and experiences to generate pipeline.
• Develop campaign assets and enablement resources.
• Partner with ABM, digital, events, and analytics teams for cohesive journeys.
• Track performance, pipeline, and revenue impact; optimize accordingly.

Skills

ABM marketing

Demand generation

Multi-channel campaigns

Strategic partnerships

Cross-functional collaboration

Communication skills

Tools

Salesforce

Marketo

6sense

Job description

Auros is seeking a strategic and hands-on Segment Marketing Manager, Enterprise – North America to drive pipeline growth and revenue for our North America Enterprise team. This fully remote role collaborates with sales to connect with high-value accounts across the buyer journey, leveraging demand generation, ABM, digital campaigns, and events.

You will own integrated marketing plans, personalize 1:1 and 1 programs, and partner across ABM, content, and analytics to optimize campaigns and measure