Enterprise Demand Architect

Cognition; San Francisco (CA); On-site; USD 150,000 - 200,000; Full time

Job summary

Cognition is looking for a leader to build and scale enterprise demand across priority verticals and major accounts from SF-based HQ. You will own the end-to-end demand engine, from audience insight to campaign concepts, offers, and execution, working closely with Sales and Product Marketing to drive measurable pipeline.

You’ll orchestrate cross-functional programs, prioritize strategic opportunities, and turn customer outcomes into compelling enterprise motions that accelerate growth for

Qualifications

• 7+ years in enterprise B2B demand generation, ABM, or integrated campaigns.
• Proven ability to build vertical and major-account programs.
• Strong understanding of complex B2B buying committees.
• Ability to translate customer outcomes into scalable demand.

Responsibilities

• Build Cognition's Enterprise Demand Strategy with vertical campaigns.
• Develop and run prioritized campaigns across paid, web, content, field, and direct outreach.
• Own bespoke 1:1 programs for major strategic accounts in collaboration with Sales.
• Turn customer proof into demand and create repeatable plays across accounts.
• Collaborate with Sales, Product Marketing, RevOps, and other GTM teams to align on targets and messaging.

Skills

Enterprise demand gen

ABM strategy

Campaign planning

Cross-functional leadership

Analytics & measurement

Job description

Cognition is looking for a leader to build and scale enterprise demand across priority verticals and major accounts from SF-based HQ. You will own the end-to-end demand engine, from audience insight to campaign concepts, offers, and execution, working closely with Sales and Product Marketing to drive measurable pipeline.

You’ll orchestrate cross-functional programs, prioritize strategic opportunities, and turn customer outcomes into compelling enterprise motions that accelerate growth for