Enterprise AI Solutions Marketing & GTM Lead

Perplexity; New York (NY); On-site; USD 190,000 - 250,000; Full time

Job summary

Perplexity is seeking a Solutions Product Marketer in New York to own GTM strategy for Finance, Healthcare, Legal, and Consulting verticals. You’ll dive into buying motions, use cases, and competitive dynamics, translating insights into campaigns, content, and sales enablement that consistently win each industry.

This role sits at the intersection of marketing, sales strategy, and product. You will map buyer evaluation and deployment processes, build vertical awareness campaigns across paid,

Qualifications

• 8+ years of product marketing experience in B2B contexts.
• Proven track record building vertical or industry-specific GTM strategies that drive pipeline.
• Deep understanding of enterprise buying motions and long sales cycles.
• Exceptional storytelling and writing skills to distill complex capabilities.
• Advanced proficiency using AI tools to drive marketing outcomes.
• Collaborative, low-ego operator who thrives in fast-paced teams.

Responsibilities

• Own vertical GTM as a system, not one-off campaigns.
• Map how enterprise buyers evaluate, purchase and deploy AI across verticals.
• Build and run vertical awareness campaigns across paid, organic, and owned channels.
• Arm sales with battle cards, talk tracks, and deal-stage content.
• Develop thought leadership positioning for AI adoption per vertical.
• Instrument and measure vertical performance and iterate weekly.

Skills

Vertical GTM ownership

B2B marketing

Storytelling/writing

Sales enablement

AI tooling proficiency

Job description

Perplexity is seeking a Solutions Product Marketer in New York to own GTM strategy for Finance, Healthcare, Legal, and Consulting verticals. You’ll dive into buying motions, use cases, and competitive dynamics, translating insights into campaigns, content, and sales enablement that consistently win each industry.

This role sits at the intersection of marketing, sales strategy, and product. You will map buyer evaluation and deployment processes, build vertical awareness campaigns across paid,