Product Marketing Manager - AI-Driven GTM (Austin Hybrid)

Alert Media, Inc.; Austin (TX); Hybrid; USD 110,000 - 150,000; Full time

Benefits offered by this job

Competitive base salary

Bonus program

Health benefits

401K match

Flexible time off

Downtown Austin office

Job summary

AlertMedia in Austin seeks a Product Marketing Manager to lead go-to-market strategy, messaging, and revenue growth across our enterprise SaaS portfolio. You’ll partner with Product, Sales, and Content teams to sharpen positioning and drive product adoption through data-driven insights.

The role requires strategic thinking, cross-functional leadership, and hands-on execution, with a bias for experimentation—including AI-powered approaches—to improve performance and accelerate growth in a

Qualifications

• 3+ years of B2B product marketing experience in enterprise SaaS with proven GTM success.
• Strong commercial acumen and ability to translate insights into strategy.
• Proven messaging, positioning, and sales enablement capabilities.
• Entrepreneurial, proactive mindset with strong collaboration skills.

Responsibilities

• Own positioning and messaging for assigned products and translate capabilities into customer value.
• Develop targeted GTM plans using market data, buyer needs, and competitive insights.
• Collaborate with Product to inform roadmaps and support launches.
• Analyze pipeline and win/loss data to improve revenue performance.
• Create sales narratives and enablement tools with Sales and Revenue Enablement.
• Work with Demand Gen and Content on campaigns supporting acquisition and revenue goals.

Skills

B2B Product Marketing

Strategic Thinking

Cross-functional Leadership

Data-driven Decision Making

Tools

Salesforce

Seismic

Marketing Automation

Product Analytics

Job description

AlertMedia in Austin seeks a Product Marketing Manager to lead go-to-market strategy, messaging, and revenue growth across our enterprise SaaS portfolio. You’ll partner with Product, Sales, and Content teams to sharpen positioning and drive product adoption through data-driven insights.

The role requires strategic thinking, cross-functional leadership, and hands-on execution, with a bias for experimentation—including AI-powered approaches—to improve performance and accelerate growth in a