Enrollment Analytics & Systems Lead

Stetson University

Saint Petersburg (FL)

Sur place

USD 85 000 - 115 000

Plein temps

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Avantages offerts par ce poste

Medical, dental, and vision insurance
Life and disability insurance
Paid leave and holidays
Retirement contributions
Tuition waivers for employees and elig

Résumé du poste

Stetson University College of Law is seeking an Associate Director of Enrollment Systems and Research to lead admissions data, systems, and analytics. You will oversee reporting, institutional research, and CRM-driven communications, integrating data across University systems to ensure accuracy and timely reporting.

The role involves forecasting, dashboards, collaboration with admissions staff and external vendors, and advancing data-informed decision-making to support recruitment, enrollment,

Qualifications

  • Bachelor’s degree required; Master’s degree strongly preferred in higher education administration, statistics, planning, or research.
  • Three to five years of work in a higher education environment is strongly preferred.
  • Marketing or data research experience in higher education strongly preferred.
  • Three to five years of experience in marketing, working with HubSpot or a similar CRM platform, assisting with strategic planning and program review processes.
  • Quantitative research or data analysis is required.
  • Marketing research experience preferred.

Responsabilités

  • Lead admissions and enrollment data strategy, including reporting, yield analysis, forecasting, and predictive modeling to support recruitment, enrollment, and retention goals.
  • Oversee recruitment communications and inbound marketing operations, ensuring effective coordination of digital and print messaging aligned with the admissions communication plan and calendar.
  • Serve as functional lead for CRM and marketing platforms (Unite and HubSpot), including workflow design, audience segmentation, content management, and campaign execution.
  • Guide recruitment staff in the effective use of CRM tools for scheduled and ad hoc communications; evaluate campaign performance, ROI, and web analytics to optimize recruitment outcomes.
  • Perform admissions and enrollment reporting and analysis; develop and maintain dashboards and KPIs to support strategic enrollment management.
  • Act as liaison between Admissions, the College of Law web team, and external vendors/consultants to support marketing analysis, recruitment strategy, and system optimization.
  • Utilize and integrate multiple enterprise systems and tools—including Ellucian Banner, Unite, HubSpot, ARGOS (Data Block Designer), and statistical analysis software—to support enrollment management initiatives.
  • Oversee data integration between the College of Law application system (Unite) and the University’s student information system (Ellucian Banner), including managing data imports and exports, reconciliation and validation processes, ensuring data accuracy and integrity, resolving discrepancies, troubleshooting issues, and participating in system upgrades and testing in collaboration with IT partners.
  • Extract, analyze, and synthesize data from multiple sources to support student recruitment, enrollment, retention, and institutional decision-making.
  • Collect, maintain, and disseminate statistical data and reports related to enrollment, matriculation, demographics, student success indicators, benchmarking, and institutional effectiveness.
  • Lead institutional research functions for the College of Law, supporting planning, assessment, budgeting, accreditation, and strategic initiatives. Serve as the liaison to the University’s Office of Institutional Research.
  • Conduct descriptive and multivariate analyses using statistical tools such as SAS, R, SPSS, etc.
  • Prepare and submit institutional survey responses and reporting, including ABA and US News data.
  • Provide senior leadership with enrollment and bar examination passage analyses, including reporting for the Dean Vice Dean, and Associate Dean of Academic Affairs.
  • Facilitate annual reporting of strategic goals, metrics, and outcomes for College of Law leadership.
  • Proactively identify emerging data needs and respond to internal and external ad hoc reporting requests.
  • Use institutional data, peer benchmarks, and best practices to advise administrators and support continuous improvement initiatives.
  • Foster collaborative working relationships across departments and contribute to a positive, team-oriented work environment.

Connaissances

Microsoft Office
Excel data analysis
SQL Server
SPSS
SAS
R

Formation

Bachelor’s degree
Master’s degree preferred

Outils

Unite CRM
HubSpot
Ellucian Banner
ARGOS

Description du poste

Stetson University College of Law is seeking an Associate Director of Enrollment Systems and Research to lead admissions data, systems, and analytics. You will oversee reporting, institutional research, and CRM-driven communications, integrating data across University systems to ensure accuracy and timely reporting.

The role involves forecasting, dashboards, collaboration with admissions staff and external vendors, and advancing data-informed decision-making to support recruitment, enrollment,

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