Emerging Media Growth Lead (Remote)

Jobgether; Oregon; Hybrid; USD 70,000 - 95,000; Full time

Benefits offered by this job

Remote-first flexibility

Competitive compensation

Comprehensive benefits

Professional growth

Employee well-being

Meaningful impact

Collaborative environment

Job summary

Jobgether, in a remote-first U.S. setting, seeks a Manager, Emerging Media to lead paid media initiatives and performance-based partnerships. You will optimize campaigns, drive lead generation, and explore new channels while collaborating with cross-functional teams and external partners.

The role emphasizes data-driven decision-making, audience strategy, and experimentation across evolving platforms to boost student enrollment growth and overall demand generation.

Qualifications

• Bachelor's degree in advertising, communications, marketing, or a related field.
• At least five years in paid media, digital marketing, or demand capture.
• Experience managing external media or lead generation partners.
• Strong ability to test and optimize campaigns across channels.
• Proficiency in audience analytics and data-driven decision making.

Responsibilities

• Lead paid media initiatives and partnerships with pay-per-lead campaigns.
• Optimize campaigns for lead quality, conversion, and cost efficiency.
• Identify new media opportunities and emerging channels.
• Design tests and pilots to evaluate new media strategies.
• Develop audience strategies and targeting recommendations.
• Coordinate asset production, tracking, timelines, and stakeholder updates.
• Monitor budgets, forecast, and report performance to leadership.
• Translate insights into actionable recommendations for growth.
• Share learnings to inform broader demand capture strategy.
• Provide coaching and leadership as the team evolves.

Skills

Paid media

Digital marketing

Lead generation

Audience segmentation

Campaign optimization

Analytics

Project management

Communication

Partner management

Remote collaboration

Microsoft Office

Education

Bachelor's degree in advertising, communications, marketing, management, or a related field

Tools

Microsoft Office

Job description

Jobgether, in a remote-first U.S. setting, seeks a Manager, Emerging Media to lead paid media initiatives and performance-based partnerships. You will optimize campaigns, drive lead generation, and explore new channels while collaborating with cross-functional teams and external partners.

The role emphasizes data-driven decision-making, audience strategy, and experimentation across evolving platforms to boost student enrollment growth and overall demand generation.