Email & SMS Operations Lead

Colony Brands Inc.; Monroe (WI); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Medical/Dental/Vision insurance

Wellness Program

401K and Pension Plan

Paid Time Off (PTO)

Summer 4-day weeks

Educational Assistance

Profit-Sharing

Product Discounts

Job summary

Integrated Marketing Solutions (IMS) is hiring a Manager of Email and SMS Operations to lead the direction and execution of email campaigns. You will manage the Email Development Team, craft technical strategy for emails and SMS, and ensure clean, standards-compliant code across platforms.

This role requires 3+ years in email/SMS marketing, leadership experience, Bloomreach Campaign familiarity, and strong HTML/CSS/SQL skills, plus Excel proficiency and high adaptability in a fast-paced

Qualifications

• Motivated professional with email and SMS marketing experience.
• Bachelor's degree in a Business or IT field and 3+ years' of related experience.
• Experience with leading a team
• Experience in Bloomreach (Campaign)
• Working knowledge of HTML, CSS and SQL
• Proficiency in Microsoft Excel
• The ability to prioritize and work in a fast- paced environment
• The willingness and ability to respond to changing circumstances and expectations readily.

Responsibilities

• Establishing technical direction for our emails and SMS.
• Serving as an expert in tools used to manage and send emails and SMS.
• Managing the work being done by Email Developers and Email Coordinators.
• Guiding the team doing regular maintenance and updates to the different email programs and tools.
• Ensuring the email team produces and maintains clean, efficient and standards‑compliant code for existing and new platforms.
• Researching best practices for email design and tools and actively distributing that information to team members as needed.

Skills

Email marketing

SMS marketing

Team leadership

HTML

CSS

SQL

Excel

Prioritization

Education

Bachelor's degree in Business or IT

Tools

Bloomreach Campaign

Job description

Integrated Marketing Solutions (IMS) is hiring a Manager of Email and SMS Operations to lead the direction and execution of email campaigns. You will manage the Email Development Team, craft technical strategy for emails and SMS, and ensure clean, standards-compliant code across platforms.

This role requires 3+ years in email/SMS marketing, leadership experience, Bloomreach Campaign familiarity, and strong HTML/CSS/SQL skills, plus Excel proficiency and high adaptability in a fast-paced