Email Marketing Technical PM (SFMC & Journey)

Capgemini; New York (NY); On-site; USD 100,000 - 130,000; Full time

Benefits offered by this job

Paid time off

Medical, dental, vision

401(k) retirement plan

Job summary

Capgemini is seeking an experienced Marketing Manager to support a strategic email marketing program for a leading US-based financial services client. You will manage end-to-end campaign operations, stakeholder communication, QA, and marketing execution support in a highly collaborative, client-facing role.

The ideal candidate has 5+ years in email marketing, strong project management and digital marketing skills, with hands-on SFMC, Workfront, and Journey Optimizer experience.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 5+ years of experience in email marketing, campaign management, marketing operations, or project management.
• Hands-on experience with Salesforce Marketing Cloud (SFMC), Adobe Workfront, Adobe Journey Optimizer/Adobe Journey Orchestrator.

Responsibilities

• Build and maintain strong relationships with client stakeholders, product managers, and cross-functional teams.
• Collaborate with business partners to understand campaign objectives, priorities, and requirements.
• Act as the primary liaison between client teams, campaign development teams, and program leadership.
• Facilitate alignment between business objectives and campaign execution plans.
• Support campaign planning activities and provide consultation on email marketing best practices.
• Work with client project managers, content teams, and design teams to ensure timely readiness of assets.
• Lead and coordinate QA activities across campaign deployments.
• Identify project risks and mitigation plans; partner with stakeholders to resolve issues.
• Coordinate with internal SMEs and technical teams to validate configurations and integrations.
• Capgemini program managers and delivery teams to enhance campaign quality and efficiency.

Skills

Email marketing

Campaign management

Project management

Stakeholder management

Client engagement

Marketing operations

Campaign planning

Cross-functional collaboration

Testing and QA

Analytics

Education

Bachelor's degree in Marketing or related field

Tools

Salesforce Marketing Cloud

Adobe Workfront

Adobe Journey Optimizer

Job description

Capgemini is seeking an experienced Marketing Manager to support a strategic email marketing program for a leading US-based financial services client. You will manage end-to-end campaign operations, stakeholder communication, QA, and marketing execution support in a highly collaborative, client-facing role.

The ideal candidate has 5+ years in email marketing, strong project management and digital marketing skills, with hands-on SFMC, Workfront, and Journey Optimizer experience.