Email Developer — Personalization & Automation Pro

Sweetwater; Fort Wayne (IN); On-site; USD 70,000 - 100,000; Full time

Job summary

Sweetwater, a leading online retailer of music instruments and pro audio gear, is seeking an Email Developer to join our Performance Marketing team. The ideal candidate will craft high‑quality HTML/CSS email templates, implement Liquid logic, and ensure pixel-perfect rendering across major email clients.

You will map customer journeys using automation platforms, deploy automated campaigns, optimize templates, and test across devices.

Qualifications

• 3+ years in a technical marketing role or email/automation team.
• Experience with Marketing Automation Systems (Blueshift, Braze, Salesforce Marketing Cloud, etc.).
• Proficient in HTML/CSS and email client troubleshooting.
• Strong knowledge of email marketing best practices.

Responsibilities

• Collaborate with marketing to map customer journeys and design automated campaigns.
• Develop and deploy email journeys, SMS/MMS, list management, and integration tasks.
• Code responsive HTML/CSS email templates for promotional, transactional, and automated campaigns.
• Edit and optimize existing email templates and modules.
• QA testing across Gmail, Outlook, Apple Mail, and devices for consistency.
• Identify and resolve rendering issues, including dark mode/font rendering.

Skills

HTML

CSS

Liquid templating

Email marketing basics

CAN-SPAM compliance

Tools

Litmus

Blueshift

Braze

Salesforce Marketing Cloud

Marketo

Job description

Sweetwater, a leading online retailer of music instruments and pro audio gear, is seeking an Email Developer to join our Performance Marketing team. The ideal candidate will craft high‑quality HTML/CSS email templates, implement Liquid logic, and ensure pixel-perfect rendering across major email clients.

You will map customer journeys using automation platforms, deploy automated campaigns, optimize templates, and test across devices.