Edge GTM Marketing Lead - Specialist Enablement

Amazon Inc.

Seattle (WA)

On-site

USD 148,000 - 200,000

Full time

7 days ago
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Benefits offered by this job

Health insurance
401(k) matching
Paid time off
Parental leave

Job summary

Amazon Inc. is seeking a Marketing-minded Senior Go-to-Market Specialist for the AWS Edge portfolio. You will own the GTM content library, craft customer-ready narratives, and enable global field teams with messaging, playbooks, and tools to accelerate pipeline and adoption.

The role spans content creation, demand-gen support, and field enablement in a highly cross-functional environment, partnering with Product Marketing, service teams, and partners.

Qualifications

  • Excellent written communication and ability to translate complex tech into customer-ready messaging.
  • Experience collaborating across marketing, product, and field teams.
  • Ability to measure campaign impact with data-driven analysis.

Responsibilities

  • Create and maintain Edge GTM content library: briefs, decks, FAQs, battlecards, narratives, web content.
  • Translate technical capabilities into clear, benefit-led messaging for Technical Decision Makers, Builders, and Business Leaders.
  • Establish a single source of truth for GTM assets and update messaging with product roadmap and pricing changes.
  • Develop campaign content and assets to drive awareness, pipeline, and adoption.
  • Support campaigns with messaging, nurture assets, and measure performance.
  • Design enablement programs and training for global field and partners.
  • Bridge Product Marketing, service teams, and field to close content gaps.

Skills

5+ years of professional or military
5+ years of Core Cloud Technology
5+ years of Go-To-Market, BD, Sales,/或
Knowledge of publisher ad tech stacks
Experience leading complex initiatives
Experience interpreting data & making:
Experience interpreting data across领导跨
Analytical tools for workforce metrics

Job description

Amazon Inc. is seeking a Marketing-minded Senior Go-to-Market Specialist for the AWS Edge portfolio. You will own the GTM content library, craft customer-ready narratives, and enable global field teams with messaging, playbooks, and tools to accelerate pipeline and adoption.

The role spans content creation, demand-gen support, and field enablement in a highly cross-functional environment, partnering with Product Marketing, service teams, and partners.

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