GTM AWS Edge Services

Amazon; Seattle (WA); On-site; USD 148,000 - 200,000; Full time

Benefits offered by this job

Health insurance

401(k) matching

Paid time off

Parental leave

Job summary

Amazon Inc. is seeking a Marketing-minded Senior Go-to-Market Specialist for the AWS Edge portfolio. You will own the GTM content library, craft customer-ready narratives, and enable global field teams with messaging, playbooks, and tools to accelerate pipeline and adoption.

The role spans content creation, demand-gen support, and field enablement in a highly cross-functional environment, partnering with Product Marketing, service teams, and partners.

Qualifications

• Excellent written communication and ability to translate complex tech into customer-ready messaging.
• Experience collaborating across marketing, product, and field teams.
• Ability to measure campaign impact with data-driven analysis.

Responsibilities

• Create and maintain Edge GTM content library: briefs, decks, FAQs, battlecards, narratives, web content.
• Translate technical capabilities into clear, benefit-led messaging for Technical Decision Makers, Builders, and Business Leaders.
• Establish a single source of truth for GTM assets and update messaging with product roadmap and pricing changes.
• Develop campaign content and assets to drive awareness, pipeline, and adoption.
• Support campaigns with messaging, nurture assets, and measure performance.
• Design enablement programs and training for global field and partners.
• Bridge Product Marketing, service teams, and field to close content gaps.

Skills

5+ years of professional or military

5+ years of Core Cloud Technology

5+ years of Go-To-Market, BD, Sales,/或

Knowledge of publisher ad tech stacks

Experience leading complex initiatives

Experience interpreting data & making:

Experience interpreting data across领导跨

Analytical tools for workforce metrics

Job description

• 5+ years of professional or military experience
• 5+ years of working with Core Cloud Technology Services, including, but not limited to Compute, Edge, Hybrid, Security, and/or Networking experience
• 5+ years of Go-To-Market, Business Development, Sales, or Consulting experience
• Knowledge of publisher ad tech stacks and/or advertising technology
• Experience leading complex, multi-year initiatives that may be cross-functional and/or span business and technology
• Experience interpreting data and making business recommendations
• Experience interpreting data and making business recommendations across leadership and cross-functional teams
• Experience using analytical tools for workforce metrics and reporting

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, CA, Santa Monica - 147,900.00 - 200,100.00 USD annually

USA, GA, Atlanta - 147,900.00 - 200,100.00 USD annually

USA, TX, Austin - 147,900.00 - 200,100.00 USD annually

USA, VA, Arlington - 147,900.00 - 200,100.00 USD annually

USA, WA, Seattle - 147,900.00 - 200,100.00 USD annually

Amazon Web Services (AWS) is seeking a marketing-minded Senior Go-to-Market (GTM) Specialist to join the Worldwide Specialist Organization (WWSO) Edge team. In this role you will own the content and enablement engine behind the AWS Edge Services portfolio translating complex technical capabilities into compelling, customer-ready narratives, campaigns, and sales assets that accelerate pipeline and adoption worldwide.

This is a highly cross-functional, builder-oriented role for someone who thrives at the intersection of marketing, sales enablement, and product. You will create and maintain the GTM content library, support demand-generation and social campaigns, and equip the global field (Account Teams, Specialists, and Partners) with the messaging, playbooks, and tools they need to win. You will partner closely with Product Marketing, Service teams, field sales, and events to ensure a consistent, high-quality story across every customer touchpoint.

The ideal candidate is a self-starter who writes exceptionally well, moves fast, measures impact, and is comfortable operating with ambiguity in a rapidly evolving technology space. You are equally comfortable drafting a solution brief, briefing a field seller, and partnering with social and demand-gen teams to amplify a launch.

Key job responsibilities

Content Creation & Maintenance:

Collaborate with marketing, service team. Create, own, and continuously maintain the Edge GTM content library solution briefs, pitch decks, one-pagers, FAQs, battlecards, customer-facing narratives, and web content across the full Edge portfolio.

Translate technical service capabilities and launches into clear, benefit-led messaging tailored to Technical Decision Makers, Builders, and Business Leaders.

Establish a single source of truth for GTM assets, retiring stale content and keeping messaging current with product roadmap, pricing, and competitive changes.

Campaign Support/Demand Generation:

Develop campaign content, messaging frameworks, and creative assets that drive awareness, pipeline, and adoption.

Support integrated campaigns tied to launches and sales motions. Contributing outreach, copy/messaging, and nurture assets, and helping measure performance.

Apply a data-driven lens: track engagement, share of voice, and campaign outputs, and iterate messaging based on results.

Field & Partner Enablement:

Design and deliver enablement programs, playbooks, and training that equip the global field (Account Teams, Specialists, SAs) and partners to position and sell Edge services with confidence.

Support and maintain sales plays and GTM narratives that connect customer problems to Edge solutions and clear next steps.

Act as a connective tissue between Product Marketing, service teams, and the field gathering feedback and closing content and enablement gaps.

About the team

The WWSO Edge GTM team drives the worldwide go-to-market strategy for the AWS Edge Services portfolio, spanning two major pillars:

Protected Perimeter:

Amazon CloudFront (content delivery), AWS WAF, AWS Shield, and related edge security and networking services that keep customer applications fast, available, and secure at global scale.

Streaming Media:

The AWS Elemental Media Services portfolio (live and on-demand video processing, packaging, ad insertion and delivery) powering broadcast and streaming experiences for the world’s largest media and entertainment customers as well as IVS, a near-real time interactive video service platform.

As part of WWSO, this team sits at the center of AWS’s specialist sales motion working across field sales, Product Marketing, service product teams, and partners to build and scale repeatable GTM motions, sales plays, and enablement programs that grow the Edge business.