Ecommerce & Web Experience Lead

Pearson

Santa Fe (NM)

On-site

USD 65,000 - 75,000

Full time

2 days ago
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Job summary

Pearson seeks an Ecommerce Specialist to manage public websites and content management systems, ensuring brand consistency and high-quality web experiences. The role involves collaborating with internal teams to understand audience needs, optimize pages for conversions, and drive content updates across Pearson Virtual Schools.

You will work with analytics, CRO, and UX teams to test and improve site performance, accessibility, and mobile experiences, while adhering to WCAG guidelines and brand

Qualifications

  • BA/BS in Marketing, Communications, Technology or related field preferred.
  • Proven experience in website marketing or digital marketing roles.
  • Basic knowledge of HTML and CSS; experience with web CMS.

Responsibilities

  • Play a key role in content strategy, creation, maintenance and administration of Pearson Virtual Schools consumer branded websites and performance landing pages.
  • Partner with internal teams and school representatives to understand audience needs and optimize pages for conversions.
  • Collaborate with creative/brand teams for content alignment and design.
  • Conduct quality control and site audits; implement improvements.
  • Work with analytics and CRO teams to identify opportunities and design tests.

Skills

HTML
CSS
AEM
Google Analytics
A/B testing
Web design
Time management

Education

BA/BS in Marketing/Communications/Technology or related field

Tools

AEM
Google Analytics
CMS platforms

Job description

Pearson seeks an Ecommerce Specialist to manage public websites and content management systems, ensuring brand consistency and high-quality web experiences. The role involves collaborating with internal teams to understand audience needs, optimize pages for conversions, and drive content updates across Pearson Virtual Schools.

You will work with analytics, CRO, and UX teams to test and improve site performance, accessibility, and mobile experiences, while adhering to WCAG guidelines and brand

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