Ecommerce Manager — DTC Store Growth & Campaigns

GrowthPair; United States; Remote; USD 70,000 - 120,000; Full time

Benefits offered by this job

Health insurance stipend

WFH stipend

Education stipend

Co-working membership

Training modules access

Annual performance review

10 PTO days

Job summary

GrowthPair is seeking an eCommerce Manager to own the day-to-day performance of its DTC online store. This hands-on generalist role spans merchandising, launching campaigns, tracking metrics, and turning traffic into sales.

You will oversee Shopify store operations, optimize conversions, manage marketplaces, and coordinate with paid, email, and creative teams to reflect every campaign across channels.

Qualifications

• 3+ years running eCommerce for a DTC or online brand.
• Hands-on Shopify experience, including storefront management, apps, and troubleshooting.
• Track record of owning store performance: conversion rate, AOV, and revenue.
• Comfortable with analytics tools (GA4, Shopify reports) and turning data into decisions.
• Experience with at least one marketplace (Amazon Seller Central, TikTok Shop, or similar).
• Strong organization and ability to manage launches, promotions and fixes.
• Ability to work during U.S. work hours (PT/ ET).

Responsibilities

• Own daily operations of the Shopify store, including product uploads, collections, landing pages and content updates.
• Plan and run the promotional calendar: discounts, bundles, product drops, etc.
• Optimize product pages, on-site search, and checkout to improve conversion rate and average order value.
• Manage the marketplaces the brand sells on, including listings, content, and catalog health.
• Keep the catalog accurate across pricing, images, descriptions, tags, and inventory.
• Track performance in GA4 and platform analytics, identify what is working, and act on it.
• QA the site across devices before launches, and coordinate fixes with developers.
• Partner with paid, email, and creative teams so the site reflects every campaign and customer journey.

Skills

Shopify platform

GA4 analytics

Ecommerce operations

Marketplace management

Tools

Shopify apps

Job description

GrowthPair is seeking an eCommerce Manager to own the day-to-day performance of its DTC online store. This hands-on generalist role spans merchandising, launching campaigns, tracking metrics, and turning traffic into sales.

You will oversee Shopify store operations, optimize conversions, manage marketplaces, and coordinate with paid, email, and creative teams to reflect every campaign across channels.