Ecommerce Growth Lead - Digital Merchandising & Sales

Titan Machinery; West Fargo (ND); On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

Health and Dental Coverage

HSA contributions

Paid holidays and PTO

401(k) with company match

Parental leave

Voluntary benefits

Team Titan

Job summary

Titan Machinery is seeking an eCommerce Specialist to drive online sales growth across our Parts, Sales, Rental, and Service businesses. You will manage eCommerce platforms, catalogs, and digital merchandising to optimize the customer buying experience.

Collaborate with Operations, OEMs, Accounting, and technology partners to analyze performance, improve conversion, and expand digital adoption while maintaining data quality and security.

Qualifications

• 4+ years’ work-related experience in eCommerce.
• Strong knowledge of eCommerce platforms and digital merchandising.
• Detail-oriented with excellent collaboration skills.
• Ability to work across multiple technology platforms.
• Willingness to travel up to 5% and flexible hours.

Responsibilities

• Drive growth in online sales and digital transactions across Parts, Sales, Service, and Rental businesses.
• Develop, optimize, and maintain Titan's eCommerce platforms, online storefronts, self-service tools, and customer purchasing experiences.
• Manage and expand online product and service offerings, ensuring accurate product data, inventory visibility, pricing, merchandising, and content that support purchasing decisions.
• Own the accuracy, quality, and completeness of online product catalogs, pricing, availability, promotions, and customer-facing digital content.
• Analyze customer shopping behavior, sales trends, site performance, and conversion metrics to identify opportunities to improve online revenue and customer experience.
• Establish, monitor, and report key eCommerce KPIs, including online sales, conversion rates, average order value, customer adoption, cart abandonment, and digital engagement metrics.
• Collaborate with Operations, OEMs, technology partners, and internal stakeholders to develop and execute strategies that increase online sales and improve the end-to-end digital buying experience.
• Partner with Operations, Accounting, and customer support teams to streamline online ordering, payment processing, fulfillment, returns, and customer service processes.
• Develop and implement digital merchandising, search optimization, cross-sell, upsell, and product discovery strategies to improve customer engagement and online sales performance.
• Identify and implement best practices in eCommerce, online retail, and digital customer experience through ongoing evaluation of market trends, competitor activity, and industry innovations.
• Ensure eCommerce platforms, product data, and customer-facing processes comply with security, privacy, accessibility, and business standards.
• Promote organizational adoption of eCommerce tools and processes through training, education, and support for employees, dealers, and business partners.
• Perform other duties as assigned.

Skills

eCommerce management

Online catalogs

Digital merchandising

Customer-facing online sales

Sales analytics

Cross-functional collaboration

Attention to detail

Multi-platform tech skills

Fast-paced environment adaptation

Education

Bachelor’s or Associate degree in Marketing/Business/IS

Job description

Titan Machinery is seeking an eCommerce Specialist to drive online sales growth across our Parts, Sales, Rental, and Service businesses. You will manage eCommerce platforms, catalogs, and digital merchandising to optimize the customer buying experience.

Collaborate with Operations, OEMs, Accounting, and technology partners to analyze performance, improve conversion, and expand digital adoption while maintaining data quality and security.